I'm playing around with the idea of starting a Lead Generation startup. I think there are some really experienced marketers who I don't want to compete with (like Experian, AppSumo, etc.), but at the same time I'm intrigued by selling leads. Especially like the AppSumo business model, where geographic restrictions don't even come into play since they are selling leads for online products.
I wanted to ask those who have experience with lead generation, how did you choose your niche? And do you think there are still some niches that are ripe for disruption?
I wanted to ask those who have experience with lead generation, how did you choose your niche? And do you think there are still some niches that are ripe for disruption?
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