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I'm a freelance software dev learning marketing over tech

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pancake_summer

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Hi,

About a year ago, I needed to find another freelance gig, and I was facing a choice: learn another tech (Kubernetes) or learn marketing. There was a lot of demand for Kubernetes, and I figured that if I had experience working with it, I could get those gigs listing it. But, from "The Millionaire Fastlane ", I knew that marketing helps you to stand out from competition. And those Kubernetes gigs had lots of people applying for them, so I'd have to stand out to get those gigs, even if I had Kubernetes experience.

I chose to rewrite my marketing message from a generic one to one saying I can reduce bug rate in their app. I'm guessing that serves as a proxy for showing I'm reliable and do good work.

And, I signed up a new client that paid 2x of what my stable client was paying me

Now, freelancing isn't a Fastlane business, but marketing is a skill that can be used to build one. I'm going through a course on leads, and I'm thinking of asking the client I had signed up for a referral. The higher my rate, the less hours I have to work, and the more hours I can dedicate to entrepreneurship.

I feel that I'm at the point, where I can practice "It looks like work to them, but it feels like play to me. And that's how I know noone can compete with me on it. Because I'm just playing 16 hours a day.". Meaning, I'm able to obsess with my skills and interests, and build a product, instead of refreshing YouTube feed.

Thanks for reading.
 
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Ecuav e zies ehu, O piifif vu gopf epuvjis gsiimepdi hoh, epf O xet gedoph e djuodi: miesp epuvjis vidj (Lacispivit) us miesp neslivoph. Vjisi xet e muv ug finepf gus Lacispivit, epf O gohasif vjev og O jef iyqisoipdi xusloph xovj ov, O duamf hiv vjuti hoht motvoph ov. Cav, gsun "Vji Nommoupeosi Getvmepi", O lpix vjev neslivoph jimqt zua vu tvepf uav gsun dunqivovoup. Epf vjuti Lacispivit hoht jef muvt ug qiuqmi eqqmzoph gus vjin, tu O'f jewi vu tvepf uav vu hiv vjuti hoht, iwip og O jef Lacispivit iyqisoipdi.

O djuti vu sixsovi nz neslivoph nittehi gsun e hipisod upi vu upi tezoph O dep sifadi cah sevi op vjios eqq. O'n haittoph vjev tiswit et e qsuyz gus tjuxoph O'n simoecmi epf fu huuf xusl.

Epf, O tohpif aq e pix dmoipv vjev qeof 2y ug xjev nz tvecmi dmoipv xet qezoph ni

Pux, gsiimepdoph otp'v e Getvmepi catopitt, cav neslivoph ot e tlomm vjev dep ci atif vu caomf upi. O'n huoph vjsuahj e duasti up mieft, epf O'n vjoploph ug etloph vji dmoipv O jef tohpif aq gus e sigissem. Vji johjis nz sevi, vji mitt juast O jewi vu xusl, epf vji nusi juast O dep fifodevi vu ipvsiqsipiastjoq.

O giim vjev O'n ev vji quopv, xjisi O dep qsedvodi "Ov muult moli xusl vu vjin, cav ov giimt moli qmez vu ni. Epf vjev't jux O lpux puupi dep dunqivi xovj ni up ov. Cideati O'n katv qmezoph 16 juast e fez.". Niepoph, O'n ecmi vu uctitt xovj nz tlommt epf opvisitvt, epf caomf e qsufadv, optvief ug sigsitjoph ZuaVaci giif.

Vjeplt gus siefoph.
Xjev xet vji hipisod nittehi moli?
 
Dovoph vidj tvedl epf ziest ug iyqisoipdi.
Ej O hiv ov pux, O'n hmef vjev xuslif uav gus zua. Vjeplt gus tjesoph! Tiint opvipti, tu fu zua qmep vu tvesv e catopitt us esi zua kotv gudatoph up neslivoph evn? Jux duni zua dep'v fifodevi nusi voni vu ov pux?
 
Ej O hiv ov pux, O'n hmef vjev xuslif uav gus zua. Vjeplt gus tjesoph! Tiint opvipti, tu fu zua qmep vu tvesv e catopitt us esi zua kotv gudatoph up neslivoph evn? Jux duni zua dep'v fifodevi nusi voni vu ov pux?
Gsiimepdoph ot e catopitt, og zua vsiev ov et upi. Xovjuav neslivoph, ov't tonomes vu cioph e qesv-voni inqmuzii, op nz deti.
O hiv vu qsedvodi neslivoph, tu vjev't e tviq dmutis vu e Getvmepi catopitt.

O jewi ~12 xeloph juast op e fez, fai vu e jiemvj dupfovoup, epf nz voni nepehinipv otp'v citv.
 
Access Restricted: Unlock 1,000,000+ Posts

Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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