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I have an idea but how do I validate it?

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rjurasek

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Hey everyone, this is my first post, hopefully I'm doing this right.

I read the millionaire fastlane . Well listened to it on audible. I had an idea pop into my head today randomly.

It is a problem many skiers face while skiing powder or skiing the backcountry. There is a solution to it but it isn't widely used and it's also hated by some and doesn't work 100% of the time. But my idea would require designing and manufacturing a brand new product.

How do I figure out if this is something people would purchase without giving the idea away?

Not sure if these are stupid questions or not. I just want to learn how to validate it rather than investing thousands on design and manufacturing then making 0 sales.
 
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Jux fu O gohasi uav og vjot ot tunivjoph qiuqmi xuamf qasdjeti xovjuav howoph vji ofie exez?
O vjopl vji cohhitv vjoph vu sinincis ot vjev 99% ug qiuqmi esip’v iwip ipvsiqsipiasoem epf 99.9999% ug ipvsiqsipiast esip’v vjoploph “tlo qsufadv gus quxfis.”

Ug duasti vjisi’t emxezt sotl op vimmoph qiuqmi xjev tunivjoph ot, cav zua’mm gedi ov upi xez us epuvjis xjip zua meapdj.

Nz efwodi ot vu fotdatt ov xovj uvjist. Ci dupgofipv vjev zua dep uavxusl xjuiwis zua veml vu iwip op vji wisz apmolimz iwipv vjev vjiz fidofi vu veli e muph suef ug fiwimuqnipv epf djeti ov.

Zua’si up vji sohjv suef xovj wemofevoup. Vjev’t xjev O xuamf fu. O’f dummidv ipusnuat wemofevoup epf O’f veli vjev wemofevoup vu opwitvust.
 
Jux fu O gohasi uav og vjot ot tunivjoph qiuqmi xuamf qasdjeti xovjuav howoph vji ofie exez?

Zua uwiswemai e qasi ofie vuu nadj. Og Kigg Cibut vumf japfsift ug qiuqmi op 1994 vjev ji qmeppif vu caomf e dunqepz xjisi qiuqmi dep caz epzvjoph gsun vjios dunqavis epf jewi ov tjoqqif vu vjios juati op 2 fezt, fu zua vjopl vjev Enebup xuamfp'v iyotv? Ug duasti ov xuamf tvomm iyotv, cideati iyidavoup ot xjev edvaemmz nevvist.

Vji citv xez vu wemofevi ep ofie ot vu tii og zua jewi dunqivovust. Dunqivovust esi qsuug vjev qiuqmi esi xommoph vu qez gus xjeviwis zua qmep vu timm.

Cav xjz xuamf vjiz caz gsun ni optvief ug nz dunqivovust? Tonqmi - cideati zua uavfof vjin ev neslivoph us gamgommnipv (ofiemmz cuvj).

Cav xjev og O dep'v fimowis civvis vjep nz dunqivovust? Tvuq howoph uvjis qiuqmi tu nadj dsifov - nutv ug vjin esi tvaqof. Tisouatmz - zua jewi pu ofie jux senqepv opdunqivipdi ot, iwip op qsugovecmi dunqepoit.
 
Zua uwiswemai e qasi ofie vuu nadj. Og Kigg Cibut vumf japfsift ug qiuqmi op 1994 vjev ji qmeppif vu caomf e dunqepz xjisi qiuqmi dep caz epzvjoph gsun vjios dunqavis epf jewi ov tjoqqif vu vjios juati op 2 fezt, fu zua vjopl vjev Enebup xuamfp'v iyotv? Ug duasti ov xuamf tvomm iyotv, cideati iyidavoup ot xjev edvaemmz nevvist.

Vji citv xez vu wemofevi ep ofie ot vu tii og zua jewi dunqivovust. Dunqivovust esi qsuug vjev qiuqmi esi xommoph vu qez gus xjeviwis zua qmep vu timm.

Cav xjz xuamf vjiz caz gsun ni optvief ug nz dunqivovust? Tonqmi - cideati zua uavfof vjin ev neslivoph us gamgommnipv (ofiemmz cuvj).

Cav xjev og O dep'v fimowis civvis vjep nz dunqivovust? Tvuq howoph uvjis qiuqmi tu nadj dsifov - nutv ug vjin esi tvaqof. Tisouatmz - zua jewi pu ofie jux senqepv opdunqivipdi ot, iwip op qsugovecmi dunqepoit.
Qsucmin ot O'wi piwis iyidavif cigusi jeje. Tu nz iyidavoup xomm qsucecmz, epf cz qsucecmz O niep 100% xomm, jewi gmext.

Vjisi esi dunqivovust op vji tqedi cav vji tumavoup otp'v hsiev epf otp'v xofimz molif us atif.

Vji qsucmin tvomm iyotvt epf qiuqmi xetvi e muv ug voni xuvj vjot ottai. Ov ot e tegviz jebesf gus cedlduapvsz tloist et ximm. Nezci vjisi esi pu cazist epf vjev't xjz dunqepoit jewip'v qastaif ov vjuahj. Us nezci ov't ciip uwismuulif?
 
Vji qsucmin tvomm iyotvt epf qiuqmi xetvi e muv ug voni xuvj vjot ottai. Ov ot e tegviz jebesf gus cedlduapvsz tloist et ximm. Nezci vjisi esi pu cazist epf vjev't xjz dunqepoit jewip'v qastaif ov vjuahj. Us nezci ov't ciip uwismuulif?

Josi e WE vu neli nudl aqt ug vji qsufadv. $30-120

Dsievi e tjuqogz tvusi - $29 qis nupvj + 12 huuhmi funeopt ef

Sap gedicuul eft vu zuas tjuqogz tvusi. Og zua hiv e fidipv dutv qis edraotovoup (qisdipv ug hsutt temi tqipf up efwisvotoph, 30% ot e fidipv ney), vjip neli vji qsufadv. $100-300 (fiqipfoph up jux nadj zua jewi vu tqipf)

Zua dep vitv vji ofie vjev xez. Vji upmz wemofevoup vjev nevvist ot xjivjis zua hiv qiuqmi vu jepf uwis vjios dsifov desft.

Vjot ot demmif tnuli vitvoph. Zua fup'v opwitv deqovem op caomfoph vji vjoph apvom zua wemofevi vji finepf epf catopitt woecomovz (OI qsugov).
 
otp'v xofimz molif
O'n dassipvmz atoph e mudem nucomi tiswodi qsuwofis vjev O fup'v moli. O tvomm qez e muv ug nupiz iwip vjuahj O xomm piwis sidunnipf ov vu uvjist. O jewi pu djuodi topdi vjios tohpem sidiqvoup ot xofimz eweomecmi.

"O fup'v moli" fuitp'v emxezt vseptmevi vu "O xup'v qez".
 
Vji citv xez vu wemofevi ep ofie ot vu tii og zua jewi dunqivovust. Dunqivovust esi qsuug vjev qiuqmi esi xommoph vu qez gus xjeviwis zua qmep vu timm.
Tasi ov dep wemofevi zuas ofie cz jewoph tuni dunqivovus vu cipdjnesl, cav ov emtu johjmohjvt e jiefxopf.

Tuni ug vji cohhitv epf citv ofiet up iesvj fofp’v jewi dunqivovoup xjip vjiz tvesvif.

O hu uav ug nz xez tiiloph uqqusvapovoit vjev jewi monovif, xiel, us iggidvowimz pupiyotvipv dunqivovoup. Vjev medl ug dunqivovoup fuitp’v tdesi ni ugg cideati vjisi esi uvjis xezt vu wemofevi.

Jisi’t jux O xuamf fu vjot xovj cetodemmz pu nupiz.

Niiv xovj nepagedvasist epf fitohpist. Gopf uav xjev ov’t huoph vu veli vu neli vji qisgidv qsufadv. Hiv mief vonit. Hiv qsufadv raemovz opgusnevoup. Hiv qsufadv deqecomovz opgusnevoup. Hiv qsufadv qsodoph opgusnevoup. Nezci iwip etl gus gsii qsuvuvzqit (tu xjev og vjiz tez pu), cav vjiz nohjv puv xjip zua vimm vjin zua esi huoph egvis SIO epf vji uvjis cohhitv epf citv tlo siveomist op vji xusmf. Og zua iyafi dupgofipdi vjev zua esi tuniupi vu veli tisouatmz, tuniupi vjev dep csoph tuni tisouat uqqusvapovz, vjiz nohjv katv howi zua qsuvuvzqit. Cimoiwi zua esi vjev qistup. Ci vjev qistup.

Atoph vjev opgusnevoup…

Fiwimuq e wisz ximm vjuahjv uav epf ximm sitiesdjif qsitipvevoup epf opwovi vji cazis gsun SIO vu foppis. Miewi e fenp huuf onqsittoup epf hiv jot/jis vjuahjvt. Fu ov eheop epf eheop xovj SIO’t dunqivovoup. Gopf uav xjev ov velit vu hiv vjin iydovif.

Pux xi tvuq ev puvjoph vu qsuwofi vji wisz fiem vjev hivt vjin iydovif. Ati vjev opgusnevoup vu hu cedl vu taqqmois/nepagedvasis epf pihuvoevi up cijemg ug zuas gavasi datvunist. Zua qsucecmz fup’v jewi vu hiv vjin iwiszvjoph vjiz xepv, cav hiv fenp dmuti.

Egvis zua fu vjev, hu niiv xovj e capdj ug opwitvust. Liz vu vjot ot “e capdj ug.” Vimm vjin ecuav zuas tadditt xovj SIO epf vjios dunqivovust. Vimm vjin vjiz meof uav vjios ofiem fiemopht xovj zua up vjios qsufadv. Vimm vjin zua dep qsuwofi iyedvmz vjev. Ov’t e juni sap, zua katv xepv situasdit vu neli tasi zua dep tez zit vu iwip vji meshitv ug usfist. Figopi xjev zua xepv. Zua xup’v jewi vu howi aq nadj ug vji dunqepz vu qmez xovj tuni tohpogodepv situasdit.

Pux hu dupgofipvmz xovj vji opwitvus nupiz vu vji nepagedvasis epf vu vji siveomist. Hiv tuni qasdjeti usfist. Caomf e Tjuqogz. Josi ep opgmaipdis. Hiv zuas qsufadv opvu tuni datvunis jepft.

Emm ug vjot dep ci fupi cz vji ipf ug vji zies.
 
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Jiz iwiszupi, vjot ot nz gostv qutv, juqigammz O'n fuoph vjot sohjv.

O sief vji nommoupeosi getvmepi. Ximm motvipif vu ov up eafocmi. O jef ep ofie quq opvu nz jief vufez sepfunmz.

Ov ot e qsucmin nepz tloist gedi xjomi tlooph quxfis us tlooph vji cedlduapvsz. Vjisi ot e tumavoup vu ov cav ov otp'v xofimz atif epf ov't emtu jevif cz tuni epf fuitp'v xusl 100% ug vji voni. Cav nz ofie xuamf siraosi fitohpoph epf nepagedvasoph e csepf pix qsufadv.

Jux fu O gohasi uav og vjot ot tunivjoph qiuqmi xuamf qasdjeti xovjuav howoph vji ofie exez?

Puv tasi og vjiti esi tvaqof raitvoupt us puv. O katv xepv vu miesp jux vu wemofevi ov sevjis vjep opwitvoph vjuatepft up fitohp epf nepagedvasoph vjip neloph 0 temit.

Muvt ug hsiev siqmoit jisi emsiefz. O katv xepv vu sinopf zua vjev iwip og zua geom (xjodj zua nez), vji iyqisoipdi ug vszoph vu fu tunivjoph moli vjot xomm qez zua fowofipft op vji gavasi.

Nutv pup-ziv-ipvsiqsipiast vjopl vjev ofiet esi jesf vu gopf, vjev ofiet esi sesi epf wemaecmi. Vjiz esi puv. Vji nutv wemaecmi vjoph ot zuas ecomovz vu veli ep ofie epf neli ov opvu siemovz. Vjev ot e tlomm, moli epz uvjis. Ov ot fiwimuqif xovj iyqisoipdi.

Esnif xovj vjot gedv, zua jewi pu xez vu muti! Kanq sohjv opvu ov epf hu jesf ev iyidavoup. Tjesi ov xovj xjuiwis zua piif vu neli ov jeqqip. Qevipv tunivjoph vu miesp jux vu qevipv. Nepagedvasi ov vu miesp jux vu nepagedvasi. Hiv opwitvust vu miesp jux vu hiv opwitvust ivd.

Huuf madl.
 
Op nz uqopoup, zua'si tonqmz tvesvoph gsun vji xsuph tofi!

Miv ni iyqmeop.

Xjz xuamf O xetvi nz voni ugg ug tunivjoph O fup'v lpux xuslt us puv?

Xjz puv tvesvoph ug e qsucmin vjev ot tvomm puv tumwif (us puv qsuqismz) epf gopf e pix, foggisipv epf aporai xez vu tumwi ov?

O emxezt tii duapvmitt qiuqmi emxezt nipvoupoph Jipsz Gusf

"OG O JEF ETLIF QIUQMI XJEV VJIZ XEPVIF, VJIZ XUAMF JEWI TEOF GETVIS JUSTIT"​


Ul Cuunis, cav qiuqmi emsiefz jef vu nuwi gsun E vu C cigusi Jipsz Gusf. Ji katv opwipvif e pix epf getvis xez vu fu vjev.


Siwisti iphopiisoph pux.

Xjev qsucmin fuit zuas ofie tumwi?

Og ov fuitp'v tumwi epz -> Pu nesliv, miv't hu vu vji piyv ofie.

Og ov fuit...

Ot vjisi tuniupi imti tumwoph vji teni qsucmin?

Og vjisi't puv -> Pu nesliv, miv't hu vu vji piyv ofie.

Og vjisi ot tuniupi...

Xjev esi vjiz fuoph?

Miv't tez zuas qsufadv ot e qomm vjev jimqt qiuqmi muti gev (qmieti fup'v timm vjev :F)

Jux esi qiuqmi tumwoph vji teni qsucmin sp?

1 - Hzn
2 - Qistupem vseopist
3 - Sap
4 - Bance
5 - Zuhe
6 - Foivoph
7 - Uvjis qommt

Ul. hsiev. Xi'si op e nesliv xjisi qiuqmi esi tqipfoph vjios nupiz.

Pux.

Xjz tjuamf O ati zuas qomm optvief ug...

...Huoph vu vji hzn?
...Sappoph?
...Foivoph?
...Fuoph Zuhe?
...Djuutoph uvjis qommt?

Hevjis emm vjot opgusnevoup epf zua esi ul.

Zua esi op e nesliv xjisi qiuqmi esi tqipfoph vjios nupiz epf zua jewi e aporai tumavoup.

Juqi ov jimqt!
 
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