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INTRO I had a drug-themed clothing brand + youtube channel. Now I'm selling minerals.

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Kloetenlui

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Jan 26, 2019
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Hi there,

Luca from Germany here. 27 y/o. I had this funny idea together with a friend to start a clothing line centered about psychedelic experiences and drugs. Sounds odd and didn't really work. We tried to boost our reach with a youtube channel and that kinda worked, but YouTube is an unreliable bitch.

The father of my friend works in a wholesale company for minerals. He said all those costumers are asking for small bags of minerals, but they only sell big amounts. So we'll try to sell small amounts with content marketing targeted at alternative people who like diy-stuff with natural minerals. I'm really excited to see if our plan will work!
 

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AgainstAllOdds

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The father of my friend works in a wholesale company for minerals. He said all those costumers are asking for small bags of minerals, but they only sell big amounts. So we'll try to sell small amounts with content marketing targeted at alternative people who like diy-stuff with natural minerals.

Why are you using "content marketing" to target these individuals?

How's the wholesale company sell? Figure that out and sell that way.

It can be as easy as opening up a store across the street that sells the same minerals but in smaller quantities at a premium. Or putting a billboard up across the street for those small quantities.
 

Kid

Gold Contributor
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Mar 1, 2016
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Maybe you could sell at Etsy.

Quick search on etsy gave - “minerals” (152,896 Results). So lots of competition.

But “bag minerals” gave only (791 Results).
 

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