- read 2 copy-writing books (i.e. the ultimate sales letter & cashvertising)
- find 3 products that are similar to yours and look at their copy structure
Use the structure of your competitors with the advice from the books and you have yourself some copy.
One thing those books might not mention, is creating a customer avatar (so you are speaking to one person when writing the copy). Do this combined with the other 2 points and it becomes easy.
Don't convince yourself it will be hard, because then it will be. Keep it simple.
- find 3 products that are similar to yours and look at their copy structure
Use the structure of your competitors with the advice from the books and you have yourself some copy.
One thing those books might not mention, is creating a customer avatar (so you are speaking to one person when writing the copy). Do this combined with the other 2 points and it becomes easy.
Don't convince yourself it will be hard, because then it will be. Keep it simple.