Health Insurance

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Allthingznew

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LEGACY MEMBER

Jul 21, 2008

Occasionally while driving I will listen to the Clark Howard show. He's not fastlane, but he does have some good tidbits at times. This is from his website and touches on one thing he had to say today:

Baby boomers a new target market for some insurers

Conventional wisdom holds that it's almost impossible for baby boomers between the ages of 50 and 64 to buy individual health policies.

But insurers are increasingly trying to woo more individuals as customers. That's because big employers are discontinuing health insurance and switching over to reimbursement plans. Such plans may still be managed by the insurers, who act as paper-pushers. But the actual business of insuring is increasingly done by the employers themselves.

Aetna, Humana and Wellpoint all offer products to uninsured baby boomers, according to The Dallas Morning News. They may even take you on if you have some pre-existing conditions. That's good news for the almost 7 million boomers who no longer get health insurance through work and aren't yet old enough for Medicare.

Meanwhile, try looking to the warehouse clubs if you're an entrepreneur seeking an individual health plan. Sam's Club leads the field in offering volume-based pricing, but Costco also offers plans in select states.

I'm sure there will be some who will say yeah, I knew that, but this is news to me and I'd imagine a few others too. Does anyone use either Sams or Costco for health insurance? I haven't researched these yet, but he mentioned that one or both of them even had HSA offerings.

It seems that the major companies changing their rules and offering more flexible individual policies will be good news for some.

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