I'd opt for incremental and consistent growth (aka play it safe).
A great book on the topic is Jim Collins' Great By Choice. Read the Chapter about the 20 Mile March. You never want to overexpose yourself, and want to choose methodical, consistent growth over shooting for the stars.
Take Tesla as you mentioned for example.
Elon Musk didn't start with Tesla or SpaceX. He started with Zip2. What's that? An "internet city guide for the newspaper publishing industry".
He made $22 Million from the sale. He wasn't trying to start Tesla. He was trying to start a "boring" company that solved a need and had consistent growth.
Next, he started X.com which turned into Paypal.
Only after that did he start ambitious plans like Tesla.
My point is: start slow, play it safe, and grow your business as much as you can. Once you have the know how, capital, and infrasture to start a Tesla, then go for it.
Success takes time.
A great book on the topic is Jim Collins' Great By Choice. Read the Chapter about the 20 Mile March. You never want to overexpose yourself, and want to choose methodical, consistent growth over shooting for the stars.
Take Tesla as you mentioned for example.
Elon Musk didn't start with Tesla or SpaceX. He started with Zip2. What's that? An "internet city guide for the newspaper publishing industry".
He made $22 Million from the sale. He wasn't trying to start Tesla. He was trying to start a "boring" company that solved a need and had consistent growth.
Next, he started X.com which turned into Paypal.
Only after that did he start ambitious plans like Tesla.
My point is: start slow, play it safe, and grow your business as much as you can. Once you have the know how, capital, and infrasture to start a Tesla, then go for it.
Success takes time.
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