- Jun 11, 2017
In your quote I am referring to monthly revenue, not profit. Empire Flippers values businesses based on 20x (or more) monthly revenue. I don't focus on purchasing ecommerce businesses on Empire Flippers because of this since ROI will be too low. I also don't like ecommerce in general due to my personality and strengths and weaknesses.When you say monthly revenue, are you talking gross revenue or profit? I think there's a disconnect here.
Of course on a SAS like this, the expenses are so low that both numbers are very close to each other.
But you had mentioned this for an ecommerce store in your previous post, "I don't like Empire Flippers because they focus mainly on ecommerce. And they typically do the 20x monthly revenue valuation. Not even profit based."
I have yet to see anything close to this in ecommerce.
I target SaaS/software businesses that have low overhead and high ROI (less than 20x monthly profits, NOT revenue).
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