Tarheelfan2009
Contributor
User Power
Value/Post Ratio
52%
- Apr 15, 2012
- 79
- 41
Recently I have been working on the structuring of my website service and simultaneously crash coursing through basic ebiz. The site I am building will simply allow users to experience shopping in an innovative way and I am hoping to be able to attract non-shoppers along with people who simply hate the act of shopping. My primary means of monetizing the site initially will be a variety of affiliate programs and eventually with enough traffic I will incorporate Adsense etc... I am confident that my site will succeed with enough exposure and that there is a great enough need for my website's service, but I have also realized it doesn't matter how great the service is if nobody sees it.
I know the NO-NO of "chasing too many rabbits" and that I "need to find a niche", but again I am not trying to generate an income from a niche, but rather the need of my service and it's ability to create better sales conversions versus a traditional online store. The debacle I face is that I need a decent amount of traffic to be profitable and grow, yet I can't utilize SEO that well because I won't be offering "niche-only" products. Also, using a Facebook or Google ad campaign doesn't seem like it would profitable enough to be sustainable at a 5% commission rate that I would average on my sales. So what I guess I am left with is a viral or exposure campaign? Or am I missing something in the SEO and Google Ad world?
I believe my website service would appeal to Lifehackers and Productivity minded users. And I also believe it is viral-able, but probably not as much so in my website's feature-limited "version 1.0". I want to do some launch tests in a few weeks and just looking at where and how I should invest in driving traffic to my site? Thanks for any and all advice!:smxB:
I know the NO-NO of "chasing too many rabbits" and that I "need to find a niche", but again I am not trying to generate an income from a niche, but rather the need of my service and it's ability to create better sales conversions versus a traditional online store. The debacle I face is that I need a decent amount of traffic to be profitable and grow, yet I can't utilize SEO that well because I won't be offering "niche-only" products. Also, using a Facebook or Google ad campaign doesn't seem like it would profitable enough to be sustainable at a 5% commission rate that I would average on my sales. So what I guess I am left with is a viral or exposure campaign? Or am I missing something in the SEO and Google Ad world?
I believe my website service would appeal to Lifehackers and Productivity minded users. And I also believe it is viral-able, but probably not as much so in my website's feature-limited "version 1.0". I want to do some launch tests in a few weeks and just looking at where and how I should invest in driving traffic to my site? Thanks for any and all advice!:smxB:
Dislike ads? Remove them and support the forum:
Subscribe to Fastlane Insiders.