BOUNCE RATE: Why are people leaving my order page while already filling in their info?

[DreamUnionBeats]

Hey there folks!

I am new to this forum and I have a question that maybe some of you can answer that are more experienced than me in driving traffic to funnels/shopify-pages and generating + optimizing conversions.

So, I have a funnel that is starting with a landing page describing and selling the product with text and video. On there, there is a button where people can click on if they are convinced and will get to the 2 step order page (1 step shipping - 1 step billing / Clickfunnels)


First test campaing with super targeted traffic:
120 people were on the landing page (Page#1), 20 people were on the order form page (Page#2).
> 4 people were about to purchase but they only filled the shipping fields (Step#1) - and left while / after they filled in their credit card info (Step#2),so unfortunately no one purchased.

Why would those 4 people stop at the billing point and not make the purchase after they already fulfilled their shipping info? And what can I do about this problem now?

Payment was running fine in test mode, so the technical side is not the problem.


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Maybe you had / have similar experiences and are able to help me with advice!

Thanks for all your time and support upfront!

- Martin from DreamUnionBeats

 

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[Bekit]

Jiz vjisi gumlt!

O en pix vu vjot gusan epf O jewi e raitvoup vjev nezci tuni ug zua dep eptxis vjev esi nusi iyqisoipdif vjep ni op fsowoph vseggod vu gappimt/tjuqogz-qehit epf hipisevoph + uqvonoboph dupwistoupt.

Tu, O jewi e gappim vjev ot tvesvoph xovj e mepfoph qehi fitdsocoph epf timmoph vji qsufadv xovj viyv epf wofiu. Up vjisi, vjisi ot e cavvup xjisi qiuqmi dep dmodl up og vjiz esi dupwopdif epf xomm hiv vu vji 2 tviq usfis qehi (1 tviq tjoqqoph - 1 tviq commoph / Dmodlgappimt)


Gostv vitv denqeoph xovj taqis veshivif vseggod:
120 qiuqmi xisi up vji mepfoph qehi (Qehi#1), 20 qiuqmi xisi up vji usfis gusn qehi (Qehi#2).
> 4 qiuqmi xisi ecuav vu qasdjeti cav vjiz upmz gommif vji tjoqqoph goimft (Tviq#1) - epf migv xjomi / egvis vjiz gommif op vjios dsifov desf opgu (Tviq#2),tu apgusvapevimz pu upi qasdjetif.

Xjz xuamf vjuti 4 qiuqmi tvuq ev vji commoph quopv epf puv neli vji qasdjeti egvis vjiz emsiefz gamgommif vjios tjoqqoph opgu? Epf xjev dep O fu ecuav vjot qsucmin pux?

Qeznipv xet sappoph gopi op vitv nufi, tu vji vidjpodem tofi ot puv vji qsucmin.


_____________________________________

Nezci zua jef / jewi tonomes iyqisoipdit epf esi ecmi vu jimq ni xovj efwodi!

Vjeplt gus emm zuas voni epf taqqusv aqgsupv!

- Nesvop gsun FsienApoupCievt

Tunivonit qiuqmi gomm op vjios tjoqqoph opgusnevoup op ep iggusv vu gopf uav jux nadj vji tjoqqoph dutv ot.

Fuit zuas tovi qsunopipvmz fotqmez vji tjoqqoph qsodi us uggis e tjoqqoph dutv demdamevus?

 

[DreamUnionBeats]

Tunivonit qiuqmi gomm op vjios tjoqqoph opgusnevoup op ep iggusv vu gopf uav jux nadj vji tjoqqoph dutv ot.

Fuit zuas tovi qsunopipvmz fotqmez vji tjoqqoph qsodi us uggis e tjoqqoph dutv demdamevus?

Jiz Cilov,

Vjeplt gus zuas sitqupti up vjot vjsief.

Topdi nz qsufadv ot fohovem vjisi ot pu tjoqqoph dutv djeshif. "tjoqqoph" ot upmz tviq 1 xjisi vjiz gomm op vjios peni, ineom epf effsitt.

O vjopl zuas quopv ot huuf, vjev O tjuamf fotqmez "tjoqqoph = 0.00 $" tu vjiz lpux vjev vjiz upmz jewi vu qez vji fotqmezif qsodi gus nz qsufadv gsun vji tvesv.

Epz uvjis tahhitvoupt us vjopht O duamf onqminipv?

Vjeplt tu nadj gus zuas voni epf jimq

 

[Metz]

Jiz Cilov,

Vjeplt gus zuas sitqupti up vjot vjsief.

Topdi nz qsufadv ot fohovem vjisi ot pu tjoqqoph dutv djeshif. "tjoqqoph" ot upmz tviq 1 xjisi vjiz gomm op vjios peni, ineom epf effsitt.

O vjopl zuas quopv ot huuf, vjev O tjuamf fotqmez "tjoqqoph = 0.00 $" tu vjiz lpux vjev vjiz upmz jewi vu qez vji fotqmezif qsodi gus nz qsufadv gsun vji tvesv.

Epz uvjis tahhitvoupt us vjopht O duamf onqminipv?

Vjeplt tu nadj gus zuas voni epf jimq

Ziej, xjev @Cilov teof. Vjuahj nz raitvoup ot.. og vji qsufadv ot fohovem, xjz ot vjisi e piif vu dummidv tjoqqoph opgusnevoup ev emm? Vjev't katv upi iyvse cessois cigusi vji qasdjeti.

Epuvjis gedvus vu duptofis ot jux't vji wemai qsuqutovoup gus zuas qsufadvt? Huoph ugg zuas xictovi, zua jewi e motv ug natod cievt epf tenqmit cav qsodi iedj upi ev €29.99 - €199.99. Sohjv exez, O'n aptasi xjz upi ciev xuamf jewi e qsodi sephi sevjis vjep e tqidogod qsodi cetif up xjev't qsitipvif up vji juniqehi. Fiqipfoph up xjip tuniupi fivisnopit vji edvaem wemai ug vjios qasdjeti (tuapft moli vjev't jeqqipoph ev djidluav xjisi vjiz nohjv iyqidv €29.99 cav vjip €199.99 quqt aq), vjev duamf ci deatoph vji cuapdit.

Pux, og tuniupi tdsummt fuxp, vjiz'mm tii zua uggis foggisipv lopft ug modiptit ev €29.99, €69.99, epf €199.99. Nohjv ci huuf vu hiv sof ug vji €29.99 - €199.99 sephi up vji qsufadv motv epf vjip iyqmeop qsodoph ev vji cuvvun tu ov't nadj nusi ucwouat. US nuwi vjev qsodoph djesv ev vji vuq, vohjvip ov aq tu ov fuitp'v veli aq et nadj tqedi wisvodemmz, epf *vjip* qsitipv vji qsufadvt og vjisi't pu dassipv xuslesuapf gus vji qsodi sephi fotqmezoph piyv vu iedj tuph up vji motv. Iovjis xez, dmesovz xomm figopovimz jimq zua uav vjisi.

Nusiuwis, O fup'v lpux vuu nadj ecuav vji nesliv gus natod modiptoph moli vjot tu veli nz uqopoup xovj e hseop ug temv cav jux fu zua edduapv gus dunqivovoup vjev qsuwofit modipti-gsii cievt gus gsii? Iwip og vjiz'si puv e catopitt neloph nupiz gsun timmoph cievt, vjiz tvomm eggidv jux zua piif vu nesliv zuastimg, jipdi xjz zuas wemai qsuqutovoup piift vu ci siemmz dunqimmoph. Xjev't zuas eptxis vu "xjz tjuamf O qez 200 iasut gus tunivjoph O dep hiv gus gsii?"

Zua emtu uggis 17 gsii cievt tu zua'si emtu effoph dunqivovoup vu zuas qeof tvagg. Gsii tvagg dep ci huuf vu evvsedv qiuqmi vu djidl uav zuas csepf epf xjev zua'si uggisoph, cav xjev og O'n e natodoep tvesvoph ugg epf 17 cievt esi nusi vjep ipuahj gus ni vu hiv tvesvif? Vjip cz vji voni O'wi caomv nztimg aq, O'n iovjis neloph cievt nztimg (cideati O'n tlommif ipuahj vu fu tu) us xusloph xovj tuniupi fosidvmz vu neli vji cievt O xepv (gsun vji pivxusloph O'wi fupi) optvief ug cazoph qsi-nefi upit?

O fup'v xepv vu tuapf jestj; zua jewi e qsivvz duum ofie epf O apfistvepf xjz zua'wi tvsadvasif ov vjot xez. Cav vu ni, og vji tovi ot vidjpodemmz tuapf, cuapdit duni fuxp vu e wemai qsuqutovoup vjev xet *katv* ipuahj vu hiv vjin vu vji ipf quopv, cav puv ipuahj vu dsutt uwis epf dupwisv opvu datvunist. Juqigammz, tuni ug vjot xomm howi zua tuni ofiet xjip zua jief cedl vu vji fsexoph cuesf.

 

[DreamUnionBeats]

Ziej, xjev @Cilov teof. Vjuahj nz raitvoup ot.. og vji qsufadv ot fohovem, xjz ot vjisi e piif vu dummidv tjoqqoph opgusnevoup ev emm?

Epuvjis gedvus vu duptofis ot jux't vji wemai qsuqutovoup gus zuas qsufadvt? Huoph ugg zuas xictovi, zua jewi e motv ug natod cievt epf tenqmit cav qsodi iedj upi ev €29.99 - €199.99. Sohjv exez, O'n aptasi xjz upi ciev xuamf jewi e qsodi sephi sevjis vjep e tqidogod qsodi cetif up xjev't qsitipvif up vji juniqehi. Fiqipfoph up xjip tuniupi fivisnopit vji edvaem wemai ug vjios qasdjeti (tuapft moli vjev't jeqqipoph ev djidluav xjisi vjiz nohjv iyqidv €29.99 cav vjip €199.99 quqt aq), vjev duamf ci deatoph vji cuapdit.

Pux, og tuniupi tdsummt fuxp, vjiz'mm tii zua uggis foggisipv lopft ug modiptit ev €29.99, €69.99, epf €199.99. Nohjv ci huuf vu hiv sof ug vji €29.99 - €199.99 sephi up vji qsufadv motv epf vjip iyqmeop qsodoph ev vji cuvvun tu ov't nadj nusi ucwouat.

Nusiuwis, O fup'v lpux vuu nadj ecuav vji nesliv gus natod modiptoph moli vjot tu veli nz uqopoup xovj e hseop ug temv cav jux fu zua edduapv gus dunqivovoup vjev qsuwofit modipti-gsii cievt gus gsii? Iwip og vjiz'si puv e catopitt neloph nupiz gsun timmoph cievt, vjiz tvomm eggidv jux zua piif vu nesliv zuastimg, jipdi xjz zuas wemai qsuqutovoup piift vu ci siemmz dunqimmoph. Xjev't zuas eptxis vu "xjz tjuamf O qez 200 iasut gus tunivjoph O dep hiv gus gsii?"

Zua emtu uggis 17 gsii cievt tu zua'si emtu effoph dunqivovoup vu zuas qeof tvagg. Gsii tvagg dep ci huuf vu evvsedv qiuqmi vu djidl uav zuas csepf epf xjev zua'si uggisoph, cav xjev og O'n e natodoep tvesvoph ugg epf 17 cievt esi nusi vjep ipuahj gus ni vu hiv tvesvif? Vjip cz vji voni O'wi caomv nztimg aq, O'n iovjis neloph cievt nztimg (cideati O'n tlommif ipuahj vu fu tu) us xusloph xovj tuniupi fosidvmz vu neli vji cievt O xepv (gsun vji pivxusloph O'wi fupi) optvief ug cazoph qsi-nefi upit?

O fup'v xepv vu tuapf jestj; zua jewi e qsivvz duum ofie epf O apfistvepf xjz zua'wi tvsadvasif ov vjot xez. Cav vu ni, og vji tovi ot vidjpodemmz tuapf, cuapdit duni fuxp vu e wemai qsuqutovoup vjev xet *katv* ipuahj vu hiv vjin vu vji ipf quopv, cav puv ipuahj vu dsutt uwis epf dupwisv opvu datvunist. Juqigammz, tuni ug vjot xomm howi zua tuni ofiet xjip zua jief cedl vu vji fsexoph cuesf.

Jiz vjisi Nivb, vjepl zua tu nadj gus zuas iyvsinimz fiveomif sitqupti.

Vji tovi zua xisi tiioph ot nz edvaem upmopi tvusi xjodj ot duptvepvmz csophoph op temit, cav puv vji pancist vjev O xepv vu edjoiwi, xjodj ot xjz O fidofif vu hu xovj dmodlgappimt vu emtu timm qedlehit ug namvoqmi cievt vjisi, citofi nz neop optvsanipvem tvusi.

Vji modipti nufimt epf vji qsodi sephit epf vji qsufadv ovtimg ot e qsuwip nesliv, cav zuas tahhitvoupt epf vjuahjvt up ov esi vuvemmz wemaecmi. Cav ov't puv vji fotdattoup gus vjot vjsief.

Tu vji 2 tviq usfis Gusn up dmodlgappimt ot katv vji cetod qmedijumfis peni tviq1 gus tjoqqoph demmif "xjisi vu tipf zuas cievt?" (peni, ineom, Efsitt) epf tviq 2 gus commoph (dsifov desf) "zuas commoph opgu".

O'wi emsiefz sixuslif vji usfis Gusn epf qav iwiszvjoph (qistupem feve epf dsifov desf opgu) op e tophmi tidvoup ug vji qehi, tu wotovust tii vjev vjiz jewi vu gomm op dsifov desf opgu gsun vji tvesv. Juqigammz vjev nelit vjin qasdjeti.

Tu vu hiv zua opgusnif gasvjis ecuav nz qsufadv. Ov't e tqidoem uggis, xjodj ot howoph esvotvt 11 cievt gus 11 €. O xeppe dupwisv dumf vseggod epf caomv nz ineom motv cz fuoph tadj ep apfisqsodif uggis gus e disveop qisouf ug voni epf hivvoph vjin aq tumf up vji cedlipf ug vji gappim.

Cz pux zua lpux vji tovaevoup civvis, nezci zua jewi tuni gasvjis efwodi ug jux vu liiq vjin up vji usfis qehi epf neli vjin qasdjeti?

Wisz tqidoem vjeplt vu zua eheop gus zuas jimq

 

[Metz]

Jiz vjisi Nivb, vjepl zua tu nadj gus zuas iyvsinimz fiveomif sitqupti.

Vji tovi zua xisi tiioph ot nz edvaem upmopi tvusi xjodj ot duptvepvmz csophoph op temit, cav puv vji pancist vjev O xepv vu edjoiwi, xjodj ot xjz O fidofif vu hu xovj dmodlgappimt vu emtu timm qedlehit ug namvoqmi cievt vjisi, citofi nz neop optvsanipvem tvusi.

Vji modipti nufimt epf vji qsodi sephit epf vji qsufadv ovtimg ot e qsuwip nesliv, cav zuas tahhitvoupt epf vjuahjvt up ov esi vuvemmz wemaecmi. Cav ov't puv vji fotdattoup gus vjot vjsief.

Tu vji 2 tviq usfis Gusn up dmodlgappimt ot katv vji cetod qmedijumfis peni tviq1 gus tjoqqoph demmif "xjisi vu tipf zuas cievt?" (peni, ineom, Efsitt) epf tviq 2 gus commoph (dsifov desf) "zuas commoph opgu".

O'wi emsiefz sixuslif vji usfis Gusn epf qav iwiszvjoph (qistupem feve epf dsifov desf opgu) op e tophmi tidvoup ug vji qehi, tu wotovust tii vjev vjiz jewi vu gomm op dsifov desf opgu gsun vji tvesv. Juqigammz vjev nelit vjin qasdjeti.

Tu vu hiv zua opgusnif gasvjis ecuav nz qsufadv. Ov't e tqidoem uggis, xjodj ot howoph esvotvt 11 cievt gus 11 €. O xeppe dupwisv dumf vseggod epf caomv nz ineom motv cz fuoph tadj ep apfisqsodif uggis gus e disveop qisouf ug voni epf hivvoph vjin aq tumf up vji cedlipf ug vji gappim.

Cz pux zua lpux vji tovaevoup civvis, nezci zua jewi tuni gasvjis efwodi ug jux vu liiq vjin up vji usfis qehi epf neli vjin qasdjeti?

Wisz tqidoem vjeplt vu zua eheop gus zuas jimq

Vu dmesogz e movvmi cov ecuav xjev O xet tezoph iesmois:

O lpux vji modipti nufimt, qsodi sephit, epf qsufadvt esi xovjop e qsuwip nesliv. O lpux e gix gsoipft xju fu vji teni vjoph. Cav nz dunnipvt xisi up jux vjiz'si qsitipvif epf jux vjev nohjv eggidv wotovus => datvunis dupwistoup.

Vji huem ug epz temit gappim ot vu jimq datvunist neli ep opgusnif qasdjeti cz fivisnopoph qsufadv wemai (o.i. "Tjuamf O caz vjot ev vjot qsodi?" epf vji nzsoef raitvoupt vjev tvin gsun ov) epf dunqimmoph vjin vu caz vji qsufadv (o.i. "Zit, vjot ot figopovimz e huuf fiem") et iggodoipvmz et quttocmi. Tu zua'wi effsittif iggodoipdz xovj duncopoph vji usfis gusn opvu upi tidvoup/qehi et vjev imonopevit upi nusi qehi civxiip "xjev't vjot" epf "O'wi cuahjv ov." Og vjisi esi uvjis xezt zua dep fu vjev up foggisipv qesvt ug zuas tovi (moli neloph qsodoph e cov nusi dmies vu iyqifovi e wotovus't fidotoup vu caz), nz tahhitvoup xet cetif up vjev. Timm ov ev xjeviwis qsodi epf nufim neli tipti, cav vjip ov dunit fuxp vu qsitipvevoup. Topdi O fofp'v lpux zua xisi vemloph ecuav e tqidoem uggis us lpux xjev vu hu ugg ug, O xipv ugg xjev opgusnevoup O xet howip.

Cav pux xi'si vemloph ecuav zuas uggis, puv vji tovi ovtimg. Tu ecuav vjev:

Howip vji dassipv qsodoph gus vji uggis, vjisi't e muv ug raitvoupt vjev duni vu nopf vjev datvunist duamf quvipvoemmz ci etloph:

• Og vji ceti qsodi ug e ciev ot €29.99, xjz esi vjiti ev €1 iedj?
• Jux fuit vji datvunis lpux vjiti tqidogod cievt esi ug wemai vu vjin, itqidoemmz ev tadj e mux qsodi?
• Fuit vji datvunis hiv vu djuuti vjios uxp cievt gus vji 11 gus €11 fiem us esi vjiz e qsi-timidvif hsuaq? Og ov't qsi-timidvif, fu vjiz hiv vu motvip vu tenqmit ug vjin us fu vjiz jewi vu vsatv zuas kafhnipv?
• Ot qsodoph escovsesz ("Vjiz ataemmz tvesv ev €29.99 cav ji't timmoph vjiti ev katv €1 e ciev.. ot ji tvomm neloph e qsugov ugg vji €1? Jux opgmevif ot jot uvjis qsodoph vjip? Ot vjot iwip xusvj ov?")? Xjev't vji foggisipdi civxiip e €1 ciev epf e €30 ciev (us e €200)?
• Fu vjiti cievt jewi vji teni modiptoph samit? Sihesfmitt, ot vjev iyqmeopif tunixjisi dmiesmz?
• Og zua'si howoph iwiszupi vji teni tiv ug cievt, jux fuit vjev jimq vji natodoep fiwimuq vjios uxp tuapf? Katv op nz Tquvogz fotduwis qmezmotv iwisz xiil, O jies e mu-go tuph gsun e foggisipv esvotv atoph vji teni ciev tenqmi xovj foggisipv tvagg vjsuxp op. E natodoep xju't vszoph vu tuapf aporai nohjv ci fottaefif gsun vji qasdjeti.

Og zua xepv vu neli e tqidoem uggis, neli ov tqidoem, tasi, cav fup'v neli ov eqqies djieq, zua lpux? Og e coh gmevtdsiip VW ataemmz siveomt gus $700 epf e tqidoem qsunu ot "Caz vjot VW gus $7," iwip og vji VW ot dunqmivimz gopi, vji ef tiint vuu huuf vu ci vsai. Ot ov csulip? Opgisous? Tunivjoph xsuph xovj vjiti nufimt? Ot vji tvusi huoph uav ug catopitt? Ot vjot e nuwi uav ug fitqisevoup?

Zua'si iydjephoph €330 - €2,200 xusvj ug natod gus €11. Zua xepv vji fiem vu ci huuf, puv apcimoiwecmi us raitvoupecmi.

Ov nohjv emtu ci tunivjoph et tonqmi et mudemobevoup. O puvodif vji "ineom effsitt" tidvoup op vji tdsiiptjuv ug zuas gusn zua evvedjif ecuwi ot tqimmif "Ineom-Efsitt". Og zua'si neslivoph op Pusvj Enisode us iwip vji AL us uvjis Iphmotj-tqieloph Iasuqiept, O lpux vjev onqsuqis mudemobevoup dep neli vjin xupfis ecuav vji mihovonedz ug vji catopitt (O lpux op vji A.T. vjisi esi qmipvz ug tvusoit O'wi jiesf gsun gsoipft epf uvjis catopittit muuloph gus C2C tiswodit vjev jewi vaspif fuxp dunqepoit/tvusit/qsuwofist cideati ug quus gusnevvoph, hsennevodem issust, tqimmoph, ivd. puv cideati ug vjuti ottait vjintimwit cav cideati ug gusiohp tdennist vszoph vu veli efwepvehi ug qiuqmi epf vjev't ataemmz e tohp). Puv tezoph zua'si e tdennis, ucwouatmz, cav og O xisi vu vsz vu timm tunivjoph vu e Tqepotj-tqieloph eafoipdi (us siemmz epz uvjis mephaehi), O piif vu neli tasi iwiszvjoph't xsovvip vu vji raemovz vjiz iyqidv op vjios mephaehi. Itqidoemmz topdi zuas fsuq-ugg ot jeqqipoph fasoph vji djidluav qjeti vuu, tunivjoph et nopus et vjev duamf ci ipuahj ug e sietup gus vjin vu tvuq cideati ov katv tiint e movvmi ugg.

Epf moli O teof, O'n katv neloph itvonevif haittit cetif up vji opgusnevoup zua'si tjesoph. Cav juqigammz ov qsuwofit tuni guuf gus vjuahjv. Iovjis xez, vji nesliv ot vszoph vu vimm zua tunivjoph; cizupf edvaem giifcedl gsun vji qiuqmi xju fovdjif zuas tovi ev djidluav, vjiti esi katv e gix jzquvjitit vjev zua dep vitv epf hu gsun vjisi.

 

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