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Angry Birds' success event took 8 years to forge.

A detailed account of a Fastlane process...

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Carson Yim

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Hey guys, just read this article and thought it brilliantly highlighted what MJ is stressing on about the importance of process.

I realize this is a group achievement for Rovio and not an individual effort, but considering how it became a cultural phenomenon. It's really something.

Anyways, The excerpt from the article as follows,

The Startup Foundry said:
I overheard someone dismissively talk about how Rovio had everything handed to them and that’s why they had “overnight successâ€. I almost went medieval on them.

There is no denying that Angry Birds is a culture phenomenon, but one thing it’s not is an “overnight successâ€.

Did you know that the guys at Rovio spent 8 YEARS working on other games before they finally caught a huge break? That takes dedication. For almost a decade they didn’t have any big wins. Sure they had some small to moderate success early on, but nothing massive. Heck when Angry Birds came out on the iOS app store sales were pretty slow for the first 3 months. The Rovio guys believed in their product and kept their nose to the grindstone. Through an iterative process they were able to grow Angry Birds into the massive success that it is today.

“Over night success†is often idolized in the startup world, but sometimes the glamor is based in myth rather than reality. Show up and work hard each and every day and remember that you’re getting closer. You can’t have a breakout hit if you never show up.

Full article here, their process was 8 years! Majority of people still don't understand the sacrifices that were made behind the scenes.
 
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Lafut vu vjin.
 
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Tqiif+Vjeplt!
 
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You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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