@Darkside
Is it possible that I slowly remove myself from the equation? Will that make it fastlane? e.g. I'll slowly build a team of writers that are willing to contribute for free (there are many out there), set up a forum so users can generate content for each other, etc.
If you could do that then it would be fastlane, assuming that you could get enough visitors of course. Like I said earlier, I think you should go for it. Even if it doesn't earn you much money, you will gain valuable experience from it.