Read Millionaire Fastlane
- Aug 13, 2018
I like it. Thumbs up!!Doing market research and thinking.
The most glaring lack I see in this niche is that there's no hub* for all the info about style theories. I think I could create that hub. I could interview stylists and authors and create a one-stop shop for all things color analysis, personal styling, etc. Then once I gain visibility and credibility, I can create a course or ebook that ties all the theories together and teaches women how to apply them.
I could use interviews not only to promote my brand, but also as research for creating my product.
I don't think I can become the #1 stylist in the industry. I don't want to make that my goal. So I'm asking myself, "What can I be the #1 at?" I think I can be the #1 source of information and clarification about these style theories.
Does that sound like a viable plan?
*There are some small hubs, but they're very disorganized.
Edit: These are what I would consider the informational hubs of this niche:
critical thoughts on all things type and seasonexpressingyourtruth.blogspot.com
Pinterest is also a major information-gathering place. But again, not very organized.
The beauty of being a hub is that you don't have to be the expert at style... You can just be the person who pulls together a lot of (sometimes) conflicting information and synthesizes it for people. That is a huge role! I love it!