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EXECUTION 2 months post launch...

Discussion in 'Progress/Execution Threads' started by Primer, Aug 6, 2018.

  1. Primer
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    Primer Contributor FASTLANE INSIDER

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    Hi everyone,

    My intro thread is here for anyone interested.

    Long story short I have been working every hour I can outside of my day job for the past 18 months or so building my SaaS. I launched at the beginning of July and had. a few signups (non paying) immediately and got excellent feedback from them.

    I made some amends to my app and did some basic advertising on Quora, Reddit and Google. Traffic has been decent and signups consistent. I have signups from literally all over the world.

    I think this means my idea is valid. People are continually coming to the site and signing up, however the problem is no-one is moving beyond the free trial. I have spoken with experts in the industry I'm tackling, and I myself used to be a professional in this industry. My domain knowledge is very high.

    Anyway.... any experience here on getting paid members? My budgets are low right now for advertising etc so I can't do a huge amount in that regard.

    I don't know the rules here surrounding posting links to your businesses, so I won't do that unless requested. Moreso looking for advice and tales about others who got out of the free trial zone.

    Thanks.
     
    404profound likes this.
  2. 404profound
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    404profound Gold Contributor I've Read UNSCRIPTED Speedway Pass

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    I'll offer my perspective, with the caveat that I have not successfully done what you've done.

    When it comes to SaaS, my take is that people will not pay for a premium if the free offering satisfies their need. As an example, I use coursera on occasion to learn new skills. If I paid, I'd get the course certificate, but I don't need it because I don't care about the recognition, I only care about being able to do the skill. I'm not sure how you currently have your SaaS set up, but you may be giving away the goods in the free model enough that people don't feel compelled to pay for anything beyond that.
     

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