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14 Years in This Business, & Counting

A detailed account of a Fastlane process...

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WJK

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Today is another mile stone. 14 years ago today, I opened my little self-service laundromat in our rural Alaskan community.

My facility that I built wasn't my dream business. I wanted at least 20 washers. The controlling governmental department wasn't even going to let me have 1 washer -- we're on septic tanks rather than a public waste system. Their first response was a resounding no! Laundromats in our situation were not allowed. I spent 6 month of my life talking and talking. I proposed every plan, and twist on those plans, that I could conceive. Finally they granted me the right for 9 washers. I couldn't have a sink or a public restroom. I used every gallon of water for the 9 washers that they would approve. They literally told me to be quiet and go away. They would see me when I was done and ready for their inspection.

So, I spent my money and I built out my little business on some vacant land at the end of my mobile home park. 14 years ago today, I was there waiting for the community to come and see the wonderful thing I had done. The other closest facility is 13 miles away in a neighboring town. How could I lose?

Funny, just about no one came. The community, as a whole, continued to go to town to do their laundry. I advertised. I sent post cards to everyone. I put up flier on the bulletin boards. I passed out discount coupons to all the businesses. And, almost no came. So, I did it all again. And again. And again.

A small trickle of business started with my tenants and few hardy soul from the community. It took 5 years to establish that business.

Flip forward 14 years... Now, when I clean out my cash box at the laundromat, it's my nightly Forest Gump moment. I never know what cash is going to be in that box, but I have good averages after all these years. I think of it as my minimum wage job that takes an average of 45 minutes per day to complete.

I open the doors for that business on my way to my office in the mornings -- it takes me 5 minutes. My husband and I clean and close it each night -- it takes about 20 to 40 minutes. Yes, at times I hire someone else to do the opening, closing and cleaning. There are moments when we have to fix a machine or do regular maintenance items.

In there, I also have a candy machine and a coke machine, which I stock with goodies. Those machines collect just about every coin from the pockets of my customers and tenants. The kids and their friends love those vending machines!

It's just a small dribble of money that comes in day after day. I believe in dribbles. Create a few of those dribbles, and you have a good income stream.
 
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Wisz podi. Xomm vjiz miv zua qav e duop uqisevif wofiu heni op vjisi?
 
Wisz podi. Xomm vjiz miv zua qav e duop uqisevif wofiu heni op vjisi?
Pu, puv xovjuav e tqidoem qisnov. Cav, ov't e huuf ofie. Vjisi't e qsukidv up vji fsexoph cuesf ecuav 3 nomit aq vji suef gsun at -- ep MPH (moraof pevasem het) qmepv, xovj fiiq xevis fudlt vu timm vu Etoe. Og vjev huit vjsuahj, O jewi e nep denq qmeppif xjisi xi'mm jewi tuni ipvisveopnipv -- moli quum vecmit ivd... epf ug duasti, nusi wipfoph nedjopit!
 
Access Restricted: Unlock 1,000,000+ Posts

Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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