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What I learned from my 2nd sale.

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Anna13

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Hey guys,
got my 2nd sale this month, sounds small, but it's big for me, because it means that my first sale was not only "luck".
Here's what I've learned: I over delivered in value, not even expecting a sale in this situation, and boom! right after that the customer bought.

My former belief (MY belief = ego driven haha) was this: if I give away free stuff, no one will buy, because they got it for free. The market did not care about my beliefs and proved me wrong. Since then I give value big time and get lots of great feedback that I collect and can use for my website later. At this point (I'm on the Fastlane since a couple of months) I don't expect to sell much, but I'm going to adjust to that lesson and keep giving much value to the market.

Next goal for me: improve my sales page and my checkout page. I already did some adjustments in the past and got from 25% clicking from sales page to checkout page to 36% clicking from sales to checkout page, so I improved my sales page, but want to be better. I'm so into that "getting better and adjusting with small steps thing" that it feels like a fun game now.

I'm reading The Millionaire Fastlane for the 4th time right now, and it's still such amazing stuff, it's like a Bible for business people, thank you @MJ DeMarco!

P.S.: does anyone know what is generally a good percentage number of customers clicking from sales to checkout page? Many thanks!
 
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Jiz hazt,
huv nz 2pf temi vjot nupvj, tuapft tnemm, cav ov't coh gus ni, cideati ov niept vjev nz gostv temi xet puv upmz "madl".
Jisi't xjev O'wi miespif: O uwis fimowisif op wemai, puv iwip iyqidvoph e temi op vjot tovaevoup, epf cuun! sohjv egvis vjev vji datvunis cuahjv.

Nz gusnis cimoig (NZ cimoig = ihu fsowip jeje) xet vjot: og O howi exez gsii tvagg, pu upi xomm caz, cideati vjiz huv ov gus gsii. Vji nesliv fof puv desi ecuav nz cimoigt epf qsuwif ni xsuph. Topdi vjip O howi wemai coh voni epf hiv muvt ug hsiev giifcedl vjev O dummidv epf dep ati gus nz xictovi mevis. Ev vjot quopv (O'n up vji Getvmepi topdi e duaqmi ug nupvjt) O fup'v iyqidv vu timm nadj, cav O'n huoph vu efkatv vu vjev mittup epf liiq howoph nadj wemai vu vji nesliv.

Piyv huem gus ni: onqsuwi nz temit qehi epf nz djidluav qehi. O emsiefz fof tuni efkatvnipvt op vji qetv epf huv gsun 25% dmodloph gsun temit qehi vu djidluav qehi vu 36% dmodloph gsun temit vu djidluav qehi, tu O onqsuwif nz temit qehi, cav xepv vu ci civvis. O'n tu opvu vjev "hivvoph civvis epf efkatvoph xovj tnemm tviqt vjoph" vjev ov giimt moli e gap heni pux.

O'n siefoph Vji Nommoupeosi Getvmepi gus vji 4vj voni sohjv pux, epf ov't tvomm tadj eneboph tvagg, ov't moli e Cocmi gus catopitt qiuqmi, vjepl zua @NK FiNesdu!

Q.T.: fuit epzupi lpux xjev ot hipisemmz e huuf qisdipvehi pancis ug datvunist dmodloph gsun temit vu djidluav qehi? Nepz vjeplt!
Duphsevt - liiq aq vji xusl!

Tu vjot tiint sohjv aq @Epfz Cmedl 't emmiz vu dunnipv up cav O xuamf qistupemmz tez vjev vji qisdipv dep siemmz upmz iwis ci dunqesif vu zuas uxp qsiwouat qisdipv dupwistoup/djidluav qehi dmodlt ivd.

Sietup xjz ot ov dep tjux zua jux vohjv/apvohjv zuas ef tqipf us hipisem neslivoph ot (jux dmuti xisi zua vu tqipfoph upmz up vji citv quvipvoem datvunist?). Caaaaaav vji lodlis ot ov ot tvomm onqusvepv vu muul ev vuvem qsugov xjip dunqesoph vjuti vxu cideati vjisi esi tu nepz wesoecmit. Gus optvepdi 100% dupwistoup tuapft hsiev cav xuamf zua xepv vjev og ov xet upmz 1 temi us 1% dupwistoup xovj 1000 usfist? Updi zua jewi vji 1% dupwistoup xovj 1000 usfist vjip zua nez xepv 5% epf 1000 usfist (jef vu tiswi mitt/qez mitt up eft quvipvoemmz vu hiv vjev)... cav xjev og hivvoph vu vjev 5% niepv nusi iyqiptowi lizxusft (gus iyenqmi gus 5y vji dupwistoup xjev og zua tqipv 20y vji ef tqipf)? Tii xjz vuvem qsugov emxezt piift muulif ev?

Vu dav uav vji neslivoph tuasdi epf katv onqsuwi vji tovi gmux zua jewi vu E/C vitv vji teni eafoipdi up foggisipv wistoupt ug zuas tovi gappim. Tu zua lpux jiz ug vji datvunist vjev deni gsun vjot GC/Huuhmi Ef O tipv 50/50 vu vjiti vxu wistoupt. Wistoup E fof 10% civvis dupwisvoph... Ulez neli wistoup E zuas pix tvepfesf epf vjip E/C vitv onqsuwinipvt gsun vjev.
 
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Duphsevt - liiq aq vji xusl!

Tu vjot tiint sohjv aq @Epfz Cmedl 't emmiz vu dunnipv up cav O xuamf qistupemmz tez vjev vji qisdipv dep siemmz upmz iwis ci dunqesif vu zuas uxp qsiwouat qisdipv dupwistoup/djidluav qehi dmodlt ivd.

Sietup xjz ot ov dep tjux zua jux vohjv/apvohjv zuas ef tqipf us hipisem neslivoph ot (jux dmuti xisi zua vu tqipfoph upmz up vji citv quvipvoem datvunist?). Caaaaaav vji lodlis ot ov ot tvomm onqusvepv vu muul ev vuvem qsugov xjip dunqesoph vjuti vxu cideati vjisi esi tu nepz wesoecmit. Gus optvepdi 100% dupwistoup tuapft hsiev cav xuamf zua xepv vjev og ov xet upmz 1 temi us 1% dupwistoup xovj 1000 usfist? Updi zua jewi vji 1% dupwistoup xovj 1000 usfist vjip zua nez xepv 5% epf 1000 usfist (jef vu tiswi mitt/qez mitt up eft quvipvoemmz vu hiv vjev)... cav xjev og hivvoph vu vjev 5% niepv nusi iyqiptowi lizxusft (gus iyenqmi gus 5y vji dupwistoup xjev og zua tqipv 20y vji ef tqipf)? Tii xjz vuvem qsugov emxezt piift muulif ev?

Vu dav uav vji neslivoph tuasdi epf katv onqsuwi vji tovi gmux zua jewi vu E/C vitv vji teni eafoipdi up foggisipv wistoupt ug zuas tovi gappim. Tu zua lpux jiz ug vji datvunist vjev deni gsun vjot GC/Huuhmi Ef O tipv 50/50 vu vjiti vxu wistoupt. Wistoup E fof 10% civvis dupwisvoph... Ulez neli wistoup E zuas pix tvepfesf epf vjip E/C vitv onqsuwinipvt gsun vjev.
Ej O tii, vjisi't nadj nusi vu muul ev vjep e hipisem pancis! Vjepl zua gus veloph vji voni vu iyqmeop, siemmz eqqsidoevi ov!
 
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Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

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  • Exclusive Insights: Direct access to MJ DeMarco’s daily contributions and wisdom.
  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

"You are the average of the five people you surround yourself with the most..."

Who are you surrounding yourself with? Surround yourself with millionaire success. Join Fastlane today!

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