Kak
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I read this article in Forbes and it got me thinking. CSR Doesn't Pay - Forbes.com
I would argue that it is not capitalistic to spend additional money for "show" unless it will improve public perception TO THE POINT OF a return on investment.
Why should LL Bean have the moral authority to collect $2 for every pair of jeans they sell for cancer donations? I agree it is a worthy cause, but this is kind of like spanking other peoples kids.
I think that the value you provide itself should should be enough social improvement. I argue, let people decide where their money goes.
With 100% renewable energy companies here in TX they charge about a 35% premium over regular energy. Now I dont know if this is because people are saving money still by switching from a higher provider or because they like the cause. I would NEVER spend my money on renewable power when it is not viable at current market cost. When it becomes more widespread and the supply becomes unlimited the cost will come down and my capitalistic tenancies will take over and I will be more than willing to switch.
Toyota prius costs how much more than a loaded out corolla? 10 grand? Do people honestly think that the hybrid technology makes monetary sense? How many hundreds of thousands of miles would you have to drive to make that pay for itself? I know with my required rate of return that car will never pay for itself. How long for an electric car to pay for itself when they cost twice as much as a similar size car.
I would be willing to go down these roads if the technology progressed far enough that I could pick an electric pickup or SUV vs a gas one and the difference in price and performance was negligible.
This whole CSR concept seems to be screwing with market do's and don't to capture these ideological outliers and ignore the masses. I see walmart as a company that just goes about their day and caters to the masses not the outliers so to speak. I like their take, they provide the value people want therefore are providing a service to people who need work and would like to save money on everyday items. That's obviously enough for the masses to shop there!
What is your take?
I would argue that it is not capitalistic to spend additional money for "show" unless it will improve public perception TO THE POINT OF a return on investment.
Why should LL Bean have the moral authority to collect $2 for every pair of jeans they sell for cancer donations? I agree it is a worthy cause, but this is kind of like spanking other peoples kids.
I think that the value you provide itself should should be enough social improvement. I argue, let people decide where their money goes.
With 100% renewable energy companies here in TX they charge about a 35% premium over regular energy. Now I dont know if this is because people are saving money still by switching from a higher provider or because they like the cause. I would NEVER spend my money on renewable power when it is not viable at current market cost. When it becomes more widespread and the supply becomes unlimited the cost will come down and my capitalistic tenancies will take over and I will be more than willing to switch.
Toyota prius costs how much more than a loaded out corolla? 10 grand? Do people honestly think that the hybrid technology makes monetary sense? How many hundreds of thousands of miles would you have to drive to make that pay for itself? I know with my required rate of return that car will never pay for itself. How long for an electric car to pay for itself when they cost twice as much as a similar size car.
I would be willing to go down these roads if the technology progressed far enough that I could pick an electric pickup or SUV vs a gas one and the difference in price and performance was negligible.
This whole CSR concept seems to be screwing with market do's and don't to capture these ideological outliers and ignore the masses. I see walmart as a company that just goes about their day and caters to the masses not the outliers so to speak. I like their take, they provide the value people want therefore are providing a service to people who need work and would like to save money on everyday items. That's obviously enough for the masses to shop there!
What is your take?
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