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Unlikely Success of the Ped Egg

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Wow I've seen this thing in stores and $300 million worth of them have been sold. Recession proof like the snuggie.

Meet the Ped Egg: A tasty (don't call it cheesy) recession success story -- DailyFinance

On the Lookout for the Next 'Egg' Edison

Who has come up with the next Ped Egg, and what will it be? TeleBrands hopes the answer will come through the door during one of the periodic "Inventor's Days" competitions it holds at its headquarters in Fairfield, N.J.

Wannabe entrepreneurs get five minutes to convince Khubani and his staff that their idea is the greatest thing since the Snuggie. Among the products receiving the American Idol treatment during next week's competition at TeleBrands' New Jersey headquarters will be the "Gutter Gremlin," the "FindIt Key Finder" and the "Tearless Onion."

Khubani, who found three promising products during the last competition, has little patience for those who think his offerings are cheesy.

"The sales speak for themselves," he says.
 
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