The "Inside Out" Technique - Getting Started!

[Ali]

Sadly some people with brilliant ideas and creative website concepts fail to recognize the importance of solid business planning. they would fill every facet of their business creation with intuition and forget to apply the right procedures.

 

[DeletedUser13]

Sadly some people with brilliant ideas and creative website concepts fail to recognize the importance of solid business planning. they would fill every facet of their business creation with intuition and forget to apply the right procedures.

That's why this technique could be so useful - it helps to validate the idea / concept.

 

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[twicE]

I hope that response is useful to you twicE, I wrote it right as I woke up so I was somewhat groggy, if you have further questions or clarification just say so!

It did indeed. I also believe (haven't tried yet though) that both aproaches should work, however i like the fact that you target on your group directly and embrace the constraints and focus that comes from it. My challenge is most often that I scatter my interests and let my mind wander to much, so this might actually be a great help for me once i picked my target group. Since my parents both have a background in law and we have many lawyers, judges and so on in our circle of friends, there could be some opportunities i guess
What do you guys think, is entry to the target group necessary or is it smarter to go after a nitch need that is hardly focused on. Since Law is still too undefined as a target group, i might need to do some brainstorming on this.

 

[InLikeFlint]

Thanks for the great explanation Exiatron!

I am loving how many people are contributing to this thread, when someone asks a question they don't necessarily need to wait for me to reply because everyone else is giving their input!!

 

[twicE]

When you use this technique you need to go all out on an industry. Picking the right industry is crucial. You need profit-motivated businesses. You need to pick businesses that are run like businesses (not hobbies). There needs to be enough of those businesses for it to be worth your time. You need to be able to get into contact with the people who are going to understand the business well enough to give you the information you need. If you're building software, it's a good thing to make sure they're an industry that already is used to paying for software. You don't want to pick a concentrated market, highly fragmented markets with lots of players are much better targets.

You also only want to speak to the top players in the industry. That way you're going to get the most painful problems, because if the people at the top haven't solved it then the people who aren't as successful sure as hell haven't.

By doing all this, you're making sure you don't get led down the garden path to building something nobody cares about or isn't really worth anything. If you go industry by industry, carefully picking each one and interviewing as many people in that market as you can, you're going to find success much quicker and it will be a lot less of a risk.

Not to say you can't extract an idea from a random person at a party, but by doing it this way you're maximising your chances of success.

Love it! Thanks for carifying...makes a ton more sense to me now --> speed+

 

[InLikeFlint]

Has anyone applied this strategy to their own business? I am curious to see how they are doing if they have..

 

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[Epictetus]

I am currently in progress. Looking for ideas. That's probably the hardest part of the whole process, but persistence will pay off.

 

[InLikeFlint]

I am currently in progress. Looking for ideas. That's probably the hardest part of the whole process, but persistence will pay off.

I look forward to hearing more about your progress!

 

[andyredsox]

Well business is for anyone who wants to do the hard work, ayt?

If you're willing to stick to a plan, success is one step closer to you- always.

Thanks for sharing.

 

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[InLikeFlint]

I am currently in progress. Looking for ideas. That's probably the hardest part of the whole process, but persistence will pay off.

Any updates on your progress?

 

[InLikeFlint]

Well business is for anyone who wants to do the hard work, ayt?

If you're willing to stick to a plan, success is one step closer to you- always.

Thanks for sharing.

I agree completely!

I always chuckle when people ask me for "Get Rich Quick" techniques

 

[deehill]

nice share OP
as much as I assist others with this process, it made my light come on for something of my own when reading it from someone else

 

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[InLikeFlint]

nice share OP
as much as I assist others with this process, it made my light come on for something of my own when reading it from someone else

Glad to hear it could help you!

 

[InLikeFlint]

Wow, almost missed this thread, thank you for posting.

Your technique is very Fastlane applicable as it is need-based ... need creates demand and demand creates sales, sales creates profit and profit creates millionaires.

Gonna social share.

I change the thread title for better visibility.

Thanks MJ, glad you liked it!

Also glad that I contribute to the forum!

 

[InLikeFlint]

Wow! Very concise! I took the liberty of copying and printing this out so that I could put in on the wall. Thanks for making a simple, concise plan to developing the the adage of "find a need and fill it"
Thank you, great post!

Awesome! I like to use a ton of sticky notes and post all of my goals and reminders and everything and just cover my walls with them, keeps everything fresh in mind. Glad it could benefit you!

 

[OsmanS]

Good guidelines to follow, I suggest doing this 5-10 times in different industries and choosing the most viable option

 

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[youronlinestuff]

great practical stuff. I think people get put off by starting their own business because they think they have to come up with something totally new, original and revolutionary, yes you can do that, but as long as you're helping people solve problems you are going in the right direction.

 

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[InLikeFlint]

Hey guys, thought I'd give you all a quick update on how this idea has been working out for us in The Foundation .

So far there are at least 10 people with completed software and multiple customers. About 5 of those people have at least 15 customers. One of the guys is charging around $200 a month and has close to 20 customers.

There's also another 15 or so people who have presold their product to one or more customers.

This is just out of the people who have been paying to access the community. There's people killing it in the lite tier as well, one of whom had over 30 presales a couple of months ago.

Personally I've come up a bit short of that partly due to being stuffed around by my full-time job. However, things have taken a turn for the better in the last few weeks and I'm fairly confident I can get some presales and software under development in the next month.

So yeah, this technique definitely works. Most of the work associated with it is actually learning the techniques that help you get the best ideas from people. I've noticed that my conversations with people in day-to-day life are yielding ideas all the time, because I'm instinctively digging in when I hear people talking about a problem. That's invaluable.

Really glad to hear it's working out well for you, be sure to keep us updated on how this technique is working for you!

 

[mrsilva]

I'm still on the search for problems! But the whole technique is very nice and simple!

 

[Dwight Schrute]

Whoa, this is good stuff!

Found this doing some research in the archives.

Thanks for the bump, I try to dig deep into the older threads of this forum, but it happens quite often
that I can't see the forest for the trees.

 

[beatgoezon]

This really helped me get clear on ways to bring focus into what I'm doing, thanks for taking the time to write this up!

 

[InLikeFlint]

Bump, nice write up about idea extraction, solution-selling, inside-outing, or whatever you want to label it.

Found this doing some research in the archives.

Thanks for reposting this - glad that it can serve as a tool for members who missed it the first time around. I've come back to this a few times since writing it and I re read it each time and the process still seems to stand true!

Whoa, this is good stuff!

Glad it was beneficial to you!

This really helped me get clear on ways to bring focus into what I'm doing, thanks for taking the time to write this up!

Just happy I could help!

 

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[100k]

I have had some success recently getting ideas from a few industries, my problem is that i cant code and don't really want to learn either. I have a general idea of how a piece of software / web page would work to solve the pains that these businesses have. what do I do next?.. goto upwork or odesk and hire someone to design and build it? How do I stop them running with the solution and selling it themselves? How do license it? Monthly fee? How can I prevent the customer copying the solution?

Did you just get these ideas or did you talk to people to make sure they really have these issues/problems and would be willing to pay you xyz to have the pain points/problems solved?

Any ways, your next step is to put together a info package explaining the problems you've found through your research and the solution you have for the problem. Now you 're looking for people who have similar problems to test out your product. In return for testing out your product/service solution you'll give them a 50% life-time discount.

Basically PRE-SELL the product before you even have it made. I can't explain it as well.... but there is a guide on it shared by Dane Maxwell from the foundation.

Go to their website and go through their posts... its full of useful free content.

http://www.carlmattiola.com/wp/wp-content/uploads/2013/09/ClinicMetrics-Infopack.pdf

https://www.google.co.uk/webhp?sourceid=chrome-instant&ion=1&espv=2&ie=UTF-8#q=site:thefoundation.com pre-sell

 

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[Traveling Morgue]

**The scenario I gave above was completely made up, I have not made a website for Dentists. I used it solely as an example to express the concepts of the technique. Because this isn't a real situation, it'd be best if there wasn't criticism of the website or idea, considering they are not real**

It is actually real:

https://www.remindercall.com/

 

[focusedlife]

A good reminder bump to always, always, always...start with the problem, then, imo, figure out the minimum viable way you can approach it, IF you're confident you have an effective solution and can get through some of the initial barriers to entry.

 

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[young rebel]

This thread should be definitely gold!

For lack of a better name I refer to this method as the "Inside Out" technique.

I have noticed a lot of threads with a common theme: "Will my business be successful?", and I love reading these threads and seeing what types of things people on this forum are doing, but with this common theme comes a common response. Without further adieu here is my version of the "Inside Out" technique:

Steps:

1. Choose an Industry (Engineering, Medical, Law, etc). Now choose a more specific profession under this market (For Medical: Dentist, Brain Surgeon, Anesthesiologist, etc)
2. Research. Talk to people in that profession, read articles about it. The goal of the research is to account for all the complaints and all the problems in this field and then to find one that seems to be pretty common.
3. Brainstorm. What could you create that would solve this problem? This could be a product, a service, or a website. Target the problem directly.
4. Create. Make the product/service/website that will solve the problem of this profession. Design it around the pain in the profession. This is the sole purpose of your product/service/website.
5. Market. Connect with people in your area that your product targets. Tell them about your product and how it will help them. If necessary let them have it for free, and in return you get results and feedback on how it works.
6. Expand. Now that you have results and feedback from people who have used your product you can expand to other people within the profession in other towns, states, and countries. Pitch the idea with the results you got from the testers and explain how this would better their business. Focus on them, and how this is beneficial to them.

Here is an example of the "Inside Out" Technique in action:

1. Industry: Doctor Profession: Dentist
2. Research: I went to my Dentist and sat down with him for a talk. I asked him what the difficulties were in his profession, and what problems he was having. He expressed that one major issue he was having was getting patients to show up once every 6 months for a check up and teeth cleaning. 6 months is the recommended time between appointments and some clients weren't making appointments for a year or longer. I took this information and did some research online, I found lots of articles written by Dentists with the same problem.
3. Brainstorming: I decided that the best solution to this problem would be to create a website that the Dentist can use to collect the cell phone number and email of clients that come in. From the contact information a text message and email can be sent out to the client X amount of days before the appointment and can be resent X amount of times until an appointment is made. This will make it easier for notifications to be seen through modern technology. Now-a-days people are more likely to notice a text message than a letter in the mail, and an email rather than a voicemail on a home phone. This doesn't ensure that all clients will make appointments, but I feel it will greatly increase the number that do.
4. Create: I created the website that I described above, with the goal of the site to get clients to schedule and show up to appointments once every 6 months.
5. Market: After creating the site, I went back to my Dentist. I explained to him what I had created and how it could better his company and increase his appointments. He was thrilled. I offered him a free trial of my website so long as he would keep track of his appointments and give me the result and any feedback or suggestions he might have, he agreed.
6. Expand: The number of appointments greatly increased because of my website. I then decided to branch out to other Dentists in my area, and in towns nearby. I explained to them what my website did, and even pitched to them the results from my trial Dentist. They were intrigued, they signed up for my site, but they were no longer trials, they were customers. They realized it was a small price to pay to increase their business. From there I expanded to more towns outside of my own, and eventually states, and now countries. My website is now used world wide by thousands of dentists. I made a pretty penny from the business, and it provided a solution to a major problem Dentists were experiencing.

Why was this so successful?
It targeted a direct problem lots of Dentists were having, it wasn't just an idea I thought of to make money. It did more than one thing: Brought in more customers for dentists, made scheduling easier, made each cleaning easier and less time consuming, it made it easier for clients to be notified of their appointment, and it improved the health of teeth of thousands of people! Because this wasn't just me seeking wealth, it was able to take off.

Why choose this technique?
It will save you time trying to think of a new invention, you don't have to think of some revolutionary product with this technique. You simply need to do research and the problem will come to you, then it's up to you to find a solution for that specific problem. You know that your product will have demand, because it is solving a problem that people experience.

Will this really work?
I can't promise you results, but finding a problem rather than chasing the money will more likely than not give you a better chance of having success. Just look at MJ, he found a problem, and he became successful by finding a solution for that problem.

If you are using a product that is completely new to an industry, it is important to get a patent or some sort of legal document protecting your idea from being stolen. This should happen between steps 4 and 5, you don't want to market until your product is protected. **Credit goes to Alana for this piece of information**

**The scenario I gave above was completely made up, I have not made a website for Dentists. I used it solely as an example to express the concepts of the technique. Because this isn't a real situation, it'd be best if there wasn't criticism of the website or idea, considering they are not real**

**Credit goes out to thecalmpickle for helping me develop a lot of the ideas in this thread and giving me input on how to write it**

If you have any questions or comments feel free to ask, and I will do my best to answer them. I am writing this at 1:30AM and I have to be up and traveling in 4 hours so I am sure there are mistakes and things I forgot, I will try to add them in as I think of them.

I am hoping by making this thread people can realize how this technique can be utilized and everyone can have a fastlane business!

Cheers and best of luck to all of you,
Sam

Sent from my Redmi Y1 Lite using Tapatalk

 

[Tanu1234]

For lack of a better name I refer to this method as the "Inside Out" technique.

I have noticed a lot of threads with a common theme: "Will my business be successful?", and I love reading these threads and seeing what types of things people on this forum are doing, but with this common theme comes a common response. Without further adieu here is my version of the "Inside Out" technique:

Steps:

1. Choose an Industry (Engineering, Medical, Law, etc). Now choose a more specific profession under this market (For Medical: Dentist, Brain Surgeon, Anesthesiologist, etc)
2. Research. Talk to people in that profession, read articles about it. The goal of the research is to account for all the complaints and all the problems in this field and then to find one that seems to be pretty common.
3. Brainstorm. What could you create that would solve this problem? This could be a product, a service, or a website. Target the problem directly.
4. Create. Make the product/service/website that will solve the problem of this profession. Design it around the pain in the profession. This is the sole purpose of your product/service/website.
5. Market. Connect with people in your area that your product targets. Tell them about your product and how it will help them. If necessary let them have it for free, and in return you get results and feedback on how it works.
6. Expand. Now that you have results and feedback from people who have used your product you can expand to other people within the profession in other towns, states, and countries. Pitch the idea with the results you got from the testers and explain how this would better their business. Focus on them, and how this is beneficial to them.

Here is an example of the "Inside Out" Technique in action:

1. Industry: Doctor Profession: Dentist
2. Research: I went to my Dentist and sat down with him for a talk. I asked him what the difficulties were in his profession, and what problems he was having. He expressed that one major issue he was having was getting patients to show up once every 6 months for a check up and teeth cleaning. 6 months is the recommended time between appointments and some clients weren't making appointments for a year or longer. I took this information and did some research online, I found lots of articles written by Dentists with the same problem.
3. Brainstorming: I decided that the best solution to this problem would be to create a website that the Dentist can use to collect the cell phone number and email of clients that come in. From the contact information a text message and email can be sent out to the client X amount of days before the appointment and can be resent X amount of times until an appointment is made. This will make it easier for notifications to be seen through modern technology. Now-a-days people are more likely to notice a text message than a letter in the mail, and an email rather than a voicemail on a home phone. This doesn't ensure that all clients will make appointments, but I feel it will greatly increase the number that do.
4. Create: I created the website that I described above, with the goal of the site to get clients to schedule and show up to appointments once every 6 months.
5. Market: After creating the site, I went back to my Dentist. I explained to him what I had created and how it could better his company and increase his appointments. He was thrilled. I offered him a free trial of my website so long as he would keep track of his appointments and give me the result and any feedback or suggestions he might have, he agreed.
6. Expand: The number of appointments greatly increased because of my website. I then decided to branch out to other Dentists in my area, and in towns nearby. I explained to them what my website did, and even pitched to them the results from my trial Dentist. They were intrigued, they signed up for my site, but they were no longer trials, they were customers. They realized it was a small price to pay to increase their business. From there I expanded to more towns outside of my own, and eventually states, and now countries. My website is now used world wide by thousands of dentists. I made a pretty penny from the business, and it provided a solution to a major problem Dentists were experiencing.

Why was this so successful?
It targeted a direct problem lots of Dentists were having, it wasn't just an idea I thought of to make money. It did more than one thing: Brought in more customers for dentists, made scheduling easier, made each cleaning easier and less time consuming, it made it easier for clients to be notified of their appointment, and it improved the health of teeth of thousands of people! Because this wasn't just me seeking wealth, it was able to take off.

Why choose this technique?
It will save you time trying to think of a new invention, you don't have to think of some revolutionary product with this technique. You simply need to do research and the problem will come to you, then it's up to you to find a solution for that specific problem. You know that your product will have demand, because it is solving a problem that people experience.

Will this really work?
I can't promise you results, but finding a problem rather than chasing the money will more likely than not give you a better chance of having success. Just look at MJ, he found a problem, and he became successful by finding a solution for that problem.

If you are using a product that is completely new to an industry, it is important to get a patent or some sort of legal document protecting your idea from being stolen. This should happen between steps 4 and 5, you don't want to market until your product is protected. **Credit goes to Alana for this piece of information**

**The scenario I gave above was completely made up, I have not made a website for Dentists. I used it solely as an example to express the concepts of the technique. Because this isn't a real situation, it'd be best if there wasn't criticism of the website or idea, considering they are not real**

**Credit goes out to thecalmpickle for helping me develop a lot of the ideas in this thread and giving me input on how to write it**

If you have any questions or comments feel free to ask, and I will do my best to answer them. I am writing this at 1:30AM and I have to be up and traveling in 4 hours so I am sure there are mistakes and things I forgot, I will try to add them in as I think of them.

I am hoping by making this thread people can realize how this technique can be utilized and everyone can have a fastlane business!

Cheers and best of luck to all of you,
Sam

This is so helpful. Thanks for sharing.


Sent from my iPhone using Tapatalk

 

[Shinebabe]

For lack of a better name I refer to this method as the "Inside Out" technique.

I have noticed a lot of threads with a common theme: "Will my business be successful?", and I love reading these threads and seeing what types of things people on this forum are doing, but with this common theme comes a common response. Without further adieu here is my version of the "Inside Out" technique:

Steps:

1. Choose an Industry (Engineering, Medical, Law, etc). Now choose a more specific profession under this market (For Medical: Dentist, Brain Surgeon, Anesthesiologist, etc)
2. Research. Talk to people in that profession, read articles about it. The goal of the research is to account for all the complaints and all the problems in this field and then to find one that seems to be pretty common.
3. Brainstorm. What could you create that would solve this problem? This could be a product, a service, or a website. Target the problem directly.
4. Create. Make the product/service/website that will solve the problem of this profession. Design it around the pain in the profession. This is the sole purpose of your product/service/website.
5. Market. Connect with people in your area that your product targets. Tell them about your product and how it will help them. If necessary let them have it for free, and in return you get results and feedback on how it works.
6. Expand. Now that you have results and feedback from people who have used your product you can expand to other people within the profession in other towns, states, and countries. Pitch the idea with the results you got from the testers and explain how this would better their business. Focus on them, and how this is beneficial to them.

Here is an example of the "Inside Out" Technique in action:

1. Industry: Doctor Profession: Dentist
2. Research: I went to my Dentist and sat down with him for a talk. I asked him what the difficulties were in his profession, and what problems he was having. He expressed that one major issue he was having was getting patients to show up once every 6 months for a check up and teeth cleaning. 6 months is the recommended time between appointments and some clients weren't making appointments for a year or longer. I took this information and did some research online, I found lots of articles written by Dentists with the same problem.
3. Brainstorming: I decided that the best solution to this problem would be to create a website that the Dentist can use to collect the cell phone number and email of clients that come in. From the contact information a text message and email can be sent out to the client X amount of days before the appointment and can be resent X amount of times until an appointment is made. This will make it easier for notifications to be seen through modern technology. Now-a-days people are more likely to notice a text message than a letter in the mail, and an email rather than a voicemail on a home phone. This doesn't ensure that all clients will make appointments, but I feel it will greatly increase the number that do.
4. Create: I created the website that I described above, with the goal of the site to get clients to schedule and show up to appointments once every 6 months.
5. Market: After creating the site, I went back to my Dentist. I explained to him what I had created and how it could better his company and increase his appointments. He was thrilled. I offered him a free trial of my website so long as he would keep track of his appointments and give me the result and any feedback or suggestions he might have, he agreed.
6. Expand: The number of appointments greatly increased because of my website. I then decided to branch out to other Dentists in my area, and in towns nearby. I explained to them what my website did, and even pitched to them the results from my trial Dentist. They were intrigued, they signed up for my site, but they were no longer trials, they were customers. They realized it was a small price to pay to increase their business. From there I expanded to more towns outside of my own, and eventually states, and now countries. My website is now used world wide by thousands of dentists. I made a pretty penny from the business, and it provided a solution to a major problem Dentists were experiencing.

Why was this so successful?
It targeted a direct problem lots of Dentists were having, it wasn't just an idea I thought of to make money. It did more than one thing: Brought in more customers for dentists, made scheduling easier, made each cleaning easier and less time consuming, it made it easier for clients to be notified of their appointment, and it improved the health of teeth of thousands of people! Because this wasn't just me seeking wealth, it was able to take off.

Why choose this technique?
It will save you time trying to think of a new invention, you don't have to think of some revolutionary product with this technique. You simply need to do research and the problem will come to you, then it's up to you to find a solution for that specific problem. You know that your product will have demand, because it is solving a problem that people experience.

Will this really work?
I can't promise you results, but finding a problem rather than chasing the money will more likely than not give you a better chance of having success. Just look at MJ, he found a problem, and he became successful by finding a solution for that problem.

If you are using a product that is completely new to an industry, it is important to get a patent or some sort of legal document protecting your idea from being stolen. This should happen between steps 4 and 5, you don't want to market until your product is protected. **Credit goes to Alana for this piece of information**

**The scenario I gave above was completely made up, I have not made a website for Dentists. I used it solely as an example to express the concepts of the technique. Because this isn't a real situation, it'd be best if there wasn't criticism of the website or idea, considering they are not real**

**Credit goes out to thecalmpickle for helping me develop a lot of the ideas in this thread and giving me input on how to write it**

If you have any questions or comments feel free to ask, and I will do my best to answer them. I am writing this at 1:30AM and I have to be up and traveling in 4 hours so I am sure there are mistakes and things I forgot, I will try to add them in as I think of them.

I am hoping by making this thread people can realize how this technique can be utilized and everyone can have a fastlane business!

Cheers and best of luck to all of you,
Sam

Million thanks for this.

 

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[Shinebabe]

For lack of a better name I refer to this method as the "Inside Out" technique.

I have noticed a lot of threads with a common theme: "Will my business be successful?", and I love reading these threads and seeing what types of things people on this forum are doing, but with this common theme comes a common response. Without further adieu here is my version of the "Inside Out" technique:

Steps:

1. Choose an Industry (Engineering, Medical, Law, etc). Now choose a more specific profession under this market (For Medical: Dentist, Brain Surgeon, Anesthesiologist, etc)
2. Research. Talk to people in that profession, read articles about it. The goal of the research is to account for all the complaints and all the problems in this field and then to find one that seems to be pretty common.
3. Brainstorm. What could you create that would solve this problem? This could be a product, a service, or a website. Target the problem directly.
4. Create. Make the product/service/website that will solve the problem of this profession. Design it around the pain in the profession. This is the sole purpose of your product/service/website.
5. Market. Connect with people in your area that your product targets. Tell them about your product and how it will help them. If necessary let them have it for free, and in return you get results and feedback on how it works.
6. Expand. Now that you have results and feedback from people who have used your product you can expand to other people within the profession in other towns, states, and countries. Pitch the idea with the results you got from the testers and explain how this would better their business. Focus on them, and how this is beneficial to them.

Here is an example of the "Inside Out" Technique in action:

1. Industry: Doctor Profession: Dentist
2. Research: I went to my Dentist and sat down with him for a talk. I asked him what the difficulties were in his profession, and what problems he was having. He expressed that one major issue he was having was getting patients to show up once every 6 months for a check up and teeth cleaning. 6 months is the recommended time between appointments and some clients weren't making appointments for a year or longer. I took this information and did some research online, I found lots of articles written by Dentists with the same problem.
3. Brainstorming: I decided that the best solution to this problem would be to create a website that the Dentist can use to collect the cell phone number and email of clients that come in. From the contact information a text message and email can be sent out to the client X amount of days before the appointment and can be resent X amount of times until an appointment is made. This will make it easier for notifications to be seen through modern technology. Now-a-days people are more likely to notice a text message than a letter in the mail, and an email rather than a voicemail on a home phone. This doesn't ensure that all clients will make appointments, but I feel it will greatly increase the number that do.
4. Create: I created the website that I described above, with the goal of the site to get clients to schedule and show up to appointments once every 6 months.
5. Market: After creating the site, I went back to my Dentist. I explained to him what I had created and how it could better his company and increase his appointments. He was thrilled. I offered him a free trial of my website so long as he would keep track of his appointments and give me the result and any feedback or suggestions he might have, he agreed.
6. Expand: The number of appointments greatly increased because of my website. I then decided to branch out to other Dentists in my area, and in towns nearby. I explained to them what my website did, and even pitched to them the results from my trial Dentist. They were intrigued, they signed up for my site, but they were no longer trials, they were customers. They realized it was a small price to pay to increase their business. From there I expanded to more towns outside of my own, and eventually states, and now countries. My website is now used world wide by thousands of dentists. I made a pretty penny from the business, and it provided a solution to a major problem Dentists were experiencing.

Why was this so successful?
It targeted a direct problem lots of Dentists were having, it wasn't just an idea I thought of to make money. It did more than one thing: Brought in more customers for dentists, made scheduling easier, made each cleaning easier and less time consuming, it made it easier for clients to be notified of their appointment, and it improved the health of teeth of thousands of people! Because this wasn't just me seeking wealth, it was able to take off.

Why choose this technique?
It will save you time trying to think of a new invention, you don't have to think of some revolutionary product with this technique. You simply need to do research and the problem will come to you, then it's up to you to find a solution for that specific problem. You know that your product will have demand, because it is solving a problem that people experience.

Will this really work?
I can't promise you results, but finding a problem rather than chasing the money will more likely than not give you a better chance of having success. Just look at MJ, he found a problem, and he became successful by finding a solution for that problem.

If you are using a product that is completely new to an industry, it is important to get a patent or some sort of legal document protecting your idea from being stolen. This should happen between steps 4 and 5, you don't want to market until your product is protected. **Credit goes to Alana for this piece of information**

**The scenario I gave above was completely made up, I have not made a website for Dentists. I used it solely as an example to express the concepts of the technique. Because this isn't a real situation, it'd be best if there wasn't criticism of the website or idea, considering they are not real**

**Credit goes out to thecalmpickle for helping me develop a lot of the ideas in this thread and giving me input on how to write it**

If you have any questions or comments feel free to ask, and I will do my best to answer them. I am writing this at 1:30AM and I have to be up and traveling in 4 hours so I am sure there are mistakes and things I forgot, I will try to add them in as I think of them.

I am hoping by making this thread people can realize how this technique can be utilized and everyone can have a fastlane business!

Cheers and best of luck to all of you,
Sam

Million thanks for this.

 

[bonnechic]

I really enjoyed your post or rather I say, this technique. Being a blogger I will apply this inside-out technique to make more money.