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MJ DeMarco
I followed the science; all I found was money.
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Is it a bad idea to start SMMA in 2023?
It's not something I'd recommend other than a means to get valuable experience in marketing.
I'm a newbie so really not sure how much competition is in this field?
A lot, because every two-bit internet guru keeps pushing it so they can sell high-ticket courses.
Is the Entry barrier really low in this industry?
Yes, anyone in the world can do it. You really want to compete with someone in Bulgaria and Pakistan?
I'm niching down to small and solo businesses. Does the cold emailing works anymore?
Yes, but effective cold emailing is an art. And like many things in life, including art, it takes skills and practice.