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Setting the ideal pricing for my web application

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fellipe

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Hi,
So, as promised in my other thread (https://www.thefastlaneforum.com/in...-autority-ask-his-endorsement-my-web-app.html) I'm asking for your opinions on my pricing plans.

To understand what's the purpose of my web application, please take a look at the landing screen mockup: View image: landingpage2

Right now I have two competitors.

Competitor A asks $15 month for unlimited albums
Competitor B asks $12 month for unlimited albums

I really think I'm creating a better solution. My solution is much simpler to use and more elegant. I think I did a great job regarding user experience, since I've been studying this particular subject for a long time.

The problem is, although I have a great application, because of my two competitors asking 'too little', I'm having problem while trying to find the ideal pricing point for my website.

I've made a quick survey with 200 photographers and my finding are:

50% create less than 5 albums per month
35% create between 5 to 10
15% create more than 10 albums/month

So based on that I decided to create 3 different plans:

Basic: Create up to 5 albums per month (ask a bit less than my competitors)
Premium: Create up to 10 albums per month (ask a bit more than my competitors)
Pro: Create unlimited albums per month (ask much more than my competitors)

Here's what I've came up:
http://postimage.org/image/lq8ltunad/

Based on the competition and considering my application will provide more value to the end user, what insights would you offer me?

Thank you.
Fellipe
 
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xovj 1 emcan e nupvj (ipuahj gus vjin vu vsz ov epf muwi ov, epf juqigammz puv ipuahj gus vjin vu tvez up gsii qmep)

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  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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