What's new

Phased or big bang launch

A detailed account of a Fastlane process...

Welcome to the only entrepreneur forum dedicated to building life-changing wealth.

Build a Fastlane business. Earn real financial freedom. Live your best life.

Tired of paying for dead communities hosted by absent gurus who don't have time for you?

Imagine having a multi-millionaire mentor by your side EVERY. SINGLE. DAY. Since 2007, MJ DeMarco has been a cornerstone of Fastlane, actively contributing on over 99% of days—99.92% to be exact! With more than 39,000 game-changing posts, he's dedicated to helping entrepreneurs achieve their freedom. Join a thriving community of over 90,000 members and access a vast library of over 1,000,000 posts from entrepreneurs around the globe.

Forum membership removes this block.

Soder

Regular Contributor
LEGACY MEMBER
Joined
Jan 3, 2019
Messages
81
Rep Bank
$1,355
User Power: 522%
A few weeks ago I started with my second project.

This is certainly technical content of a field that I have detected that there is a need.

I will sell digital products, starting with a ebook that I have already advanced the draft. From here I want to create an experience, which includes online courses and even a mobile APP, ... all united by the marketing that I will carry out from social networks, ...

Because at the moment I am alone in the project, the launch I have planned to do it little by little, I also risk less and I am validating the idea. That is, I launch the ebook, I listen to the clients, then online trainings and then the APP or other complementary ideas if all is going well.

The point is that I am seeing the launches of many companies and they are fully completed from day one. In principle these launches have nothing to do with mine since they are ideas founded with investors and hundreds or even millions of dollars, with a team and months of work before any launch.

My question is: I think it is best to start small and validate the idea, but seeing these great projects (example Calm.com that I discovered a few weeks ago) sometimes I think maybe I am thinking small.

I imagine that this does not have a single answer.
For now I will go as planned, slowly validating the idea, but I would like to know your thoughts.
 
Access Restricted: Unlock 1,000,000+ Posts

Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

Back
Top Bottom