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Do you want your website to be one click away on anybody's iPhone?
The below images are from weather.com when I view it on my iphone. If you notice in the first picture, they have a call to action pop up when I visit their site. By following that call to action, it creates and icon on my iPhones home screen. This way I will be more likely to go back to their website with just a click of a button.
Has anybody on here used this strategy on their websites to make users more likely to come back?
This way, instead of one of your users opening up their browser, typing in your domain, hitting enter, etc. - all they have to do is click the icon on their home screen.
The below images are from weather.com when I view it on my iphone. If you notice in the first picture, they have a call to action pop up when I visit their site. By following that call to action, it creates and icon on my iPhones home screen. This way I will be more likely to go back to their website with just a click of a button.
Has anybody on here used this strategy on their websites to make users more likely to come back?
This way, instead of one of your users opening up their browser, typing in your domain, hitting enter, etc. - all they have to do is click the icon on their home screen.
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