What's new

Incorporate big data into marketing strategies (worth it?)

Marketing, social media, advertising

Welcome to the only entrepreneur forum dedicated to building life-changing wealth.

Build a Fastlane business. Earn real financial freedom. Live your best life.

Tired of paying for dead communities hosted by absent gurus who don't have time for you?

Imagine having a multi-millionaire mentor by your side EVERY. SINGLE. DAY. Since 2007, MJ DeMarco has been a cornerstone of Fastlane, actively contributing on over 99% of days—99.92% to be exact! With more than 39,000 game-changing posts, he's dedicated to helping entrepreneurs achieve their freedom. Join a thriving community of over 90,000 members and access a vast library of over 1,000,000 posts from entrepreneurs around the globe.

Forum membership removes this block.

Edward G. Mathis

New Contributor
Joined
May 6, 2014
Messages
5
Rep Bank
$25
User Power: 80%
OK so what I have seen from the Duke University's Fuqua School of Business survey is that many marketing executives in the Fortune 1000 and Forbes 200 plan to spend more on marketing analytics in the next three years. That is for large businesses though. So I suppose that my question is that as a relatively new Fastlaner, is working with a customer data firm worth it for me?

I mean I realize it is way for me to leverage existing data I already have (and external information received from a third-party vendor) in order to track the effectiveness of various marketing efforts, but do I really need it? I am currently considering working with big data analytics firm http://www.BuxtonCo.com.

Is there anyone who has experience with working with these big data companies? Would you recommend it or would you suggest it might be something that you do not think is worth the money for someone who has a modest company? Thanks!
 
Access Restricted: Unlock 1,000,000+ Posts

Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

O jewi e huuf enuapv ug iyqisoipdi xovj Coh Feve op siem xusmf tivvopht. Cetif up nz iyqisoipdi, vji atigampitt ug coh feve siemmz katv fiqipft up xjev vzqi ug catopitt zua jewi.

Zua nipvoup vjev zua jewi tuni lopf ug iyotvoph feve emsiefz - xjev lopf ug feve fu zua jewi? Vjev xomm qmez e coh sumi op fidofoph xjev zua dep fu.

O'wi piwis xuslif xovj e 3sf qesv feve dunqepz, cideati vji dunqepz O xuslif gus fof vjev op-juati epf O xet upi ug vji haz edvaemmz fuoph vji epemzvodt. Xi qammif e muv ug feve op gsun 3sf qesvz tuasdit moli Miyot Piyot, tu O fu jewi tuni iyqisoipdi xovj vjev.

Cetodemmz xjev O en vszoph vu tez ot vjev O piif nusi opgu ecuav zuas dunqepz epf xjev zua esi vszoph vu fu cigusi O dep ci jimqgam vu zua.
 
Access Restricted: Unlock 1,000,000+ Posts

Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

Back
Top Bottom