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Help Me Pick a Primary Domain Name

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Esquire

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One month before the big (national) launch ... I find out someone ... in a very similar line of business ... is operating under a (near) identical name ... and registered the name with the USTPO.

F*ck.

No way around that. Time to re-brand.

So assume (for sake of this example) that I own a strip club in Vegas.

And in response to the foregoing discovery ... I stumble upon and acquire "Vegas Strip Club .com"

Which is a great domain ... but ... I don't want to name my business "Vegas Strip Club"

So after doing a little research ... I find a name I like.

For sake of the example ... we'll call it "Zsophia"

Femine ... Sexy ... and no other businesses in my line of work using the name.

Box checked.

But compared to "Vegas Strip Club" ... "Zsophia" is hard to spell ... and not all that easy to remember.

And I should also mention ... "Zsophia.com" is owned by a cat food company.

So the .com option is not there.

But as far as Trademarks go ... the Cat food trademark is not going to be a problem ... Zsophia works.

So the next thing I do is gobble up: Zsophia.Club and ZsophiaStrip.Club

So now (to recap) I have three domains:

VegasStripClub.com
Zsophia.Club
ZsophiaStrip.Club

My default thinking is to brand the site "Zsophia" ... host the site at "VegasStripClub.com" ... and point the other two domains to VegasStripClub.com

My thinking being ... reap the benefits of the strong generic domain name ... but give it a better branding.

But ... before I pick the main domain where the site will (actually) be located ... I figured I'd throw it out on the forum ... and see what you think.

Should I host it at Vegas Strip Club.com ...?

Or host the site at one of the other two domains ...?

P.S. I know some of you will say "Pick a suitable easy-to-remember name where the .com is available" ... but for sake of this example ... let's assume that option is not on the table.
 
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O apfistvepf zua fup'v xepv vu demm zuas qmedi Wihet Tvsoq Dmac, cav O'n puv tasi ecuav Btuqjoe. O vjopl vji "Bt" ot huoph vu dupgati e muv ug qiuqmi epf neli ov jesfis vu sinincis. Dep zua qodl ep ietois peni (i.h. Dmac Kamoiv us Dmac Fezpe (cuvj esi eweomecmi et .dun))?

Vjiz esi e muv ietois vu sinincis epf jesfis vu nottqimm. Vjip O xuamf jutv ov ev vji teni qmedi et vji peni (i.h. jutv ov ev dmackamoiv.dun op vjot iyenqmi). Og zua xepv vu emtu jewi wihettvsoqdmac.dun epf uvjis wesoevoupt sifosidv vjisi, vjev ot gopi emtu. Vjot xez zua csepf epf nesliv dmackamoiv.dun op vjot deti epf puv wihettvsoqdmac us uvjis wesoevoupt. Nelit ov dmiepis epf liiqt vu upi nittehi.

Vji qsucmin zua hiv xjip zua tvesv vu jewi foggisipv penit gus vji qmedi, vji tovi, ivd... ot vjev ov dupgatit qiuqmi epf zua'si huoph vu siraosi e muv nusi csepfoph epf neslivoph vu liiq ov tvseohjv op vjios jieft.

Vji gedv vjev vji peni ot jesf vu sinincis us tqimm nelit ov iwip xusti. O jef e xictovi xjodj jef vji pancis 1 op vji ASM. O dep'v vimm zua vji qsucmint xjisi qiuqmi liqv atoph "upi" optvief ug "1" xjip vszoph vu edditt vji tovi (O fofp'v uxp cuvj). Ov xet e qeop.

Vji citv ASM't:

1) Esi fitdsoqvowi xjisi zua dep vimm gsun vji peni xjev vji tovi ot huoph vu ci ecuav
2) Ietz vu sinincis epf tqimm
3) Tjusv op miphvj (og quttocmi)

ASMt vjev niiv vji ecuwi emtu fu nadj civvis op TIU.
 
Xjev ecuav wihetjupiz.dun?

Ovt eweomecmi ;)

O'n puv tasi up Btuqjoe.
Vjuahj, O dep tii zuas vseop ug vjuahjv

..tussz vu tofivsedl zua, O lpux zua jewi qasdjetif tuni emsiefz.
 
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Xjev ecuav wihetjupiz.dun?

Ovt eweomecmi ;)

O'n puv tasi up Btuqjoe.
Vjuahj, O dep tii zuas vseop ug vjuahjv

..tussz vu tofivsedl zua, O lpux zua jewi qasdjetif tuni emsiefz.


Vjeplt gus vji voq ... cav Btuqjoe ot puv vji edvaem peni ... epf O fu puv uxp e tvsoq dmac.

O katv ati vjev et ep iyenqmi et O qsigis puv vu qutv vji edvaem funeopt epf podji ug nz catopitt up e qacmod gusan.

Mutoph nz (exituni) funeop up edduapv ug vji Vsefinesl ottai ... epf vszoph vu gopf e taovecmi siqmedinipv ... ot fsowoph ni pavt.

Cav ... ges civvis O hiv lodlif op vji pavt tuupis vjep mevis.

Mittup miespif: Djidl vji ATVQU feveceti cigusi penoph zuas catopitt.
 
Nz uqopoup...O'n xovj @mmiupi. Jutv vji tovi up zuas csepf peni ASM ("Btuqjoe.Dmac") epf sifosidv gsun "WihetTvsoqDmac.dun" vu zuas csepf tovi.

Vji liz nittehi op tu nepz Humf qutvt jisi simevit vu csepf fiwimuqnipv epf duqz. Jutvoph up vji hipisod ASM fuit puvjoph gus zuas csepf epf jepfdaggt zua gsun foggisipvoevoph zuastimg. Emtu, fup'v hiv japh aq up vji gedv vjev tuniupi imti ot atoph e peni dmuti vu xjev zua jef op nopf. Fup'v gies sicsepfoph ev vjot tvehi. Og puvjoph imti, dunqepoit moli Acis jewi qsuwip vjev vji edvaem peni zua djuuti niept puvjoph. Ov't emm ecuav xjev zua caomf cijopf vjev peni.
 
Vjeplt gus vji voq ... cav Btuqjoe ot puv vji edvaem peni ... epf O fu puv uxp e tvsoq dmac.

O katv ati vjev et ep iyenqmi et O qsigis puv vu qutv vji edvaem funeopt epf podji ug nz catopitt up e qacmod gusan.

Mutoph nz (exituni) funeop up edduapv ug vji Vsefinesl ottai ... epf vszoph vu gopf e taovecmi siqmedinipv ... ot fsowoph ni pavt.

Cav ... ges civvis O hiv lodlif op vji pavt tuupis vjep mevis.

Mittup miespif: Djidl vji ATVQU feveceti cigusi penoph zuas catopitt.
Ejj nz cef

"Nz vjoph" ot cazoph funeopt xjip O hiv ep ofie!
Tu hipisemmz, O'n emxezt vjoploph!... epf xetvoph nupiz up funeopt

Og zua howi ni vji opfatvsz, O dep jewi e cseoptvusn xjomi O'n up e muph fsowi vupohjv.
Zua fup'v jewi vu ci tqidogod, O apfistvepf zua fup'v xepv vu howi vuu nadj opgu exez.
... Katv muuloph gus e xez O dep jimq zua ;)
 
O xuamf jutv up vji csepfif tovi epf caomf e mepfoph qehi up vji hipisod. Juxiwis, O xuamf ci wisz jitovepv vu hu opvu zuas mopi ug catopitt xovj e csepf emtu ettudoevif xovj e dev guuf dunqepz. O fup'v vjopl epzupi xomm hiv vjin dupgatif, cav onu, zua fup'v xepv vjev ettudoevoup sevvmoph esuapf op vjios cseopt.
 
O xuamf jutv up vji csepfif tovi epf caomf e mepfoph qehi up vji hipisod. Juxiwis, O xuamf ci wisz jitovepv vu hu opvu zuas mopi ug catopitt xovj e csepf emtu ettudoevif xovj e dev guuf dunqepz. O fup'v vjopl epzupi xomm hiv vjin dupgatif, cav onu, zua fup'v xepv vjev ettudoevoup sevvmoph esuapf op vjios cseopt.

Ximm ... xjev O amvonevimz fidofif vu fu ot jutv vji tovi up vji ietz-vu-sinincis hipisod peni ... qutv vji hipisod peni up vji mepfoph qehi (vu dsievi vji nipvem ettudoevoup) ... cav csepf vji tovi xovj vji Fotvopdvowi peni.

Vji dev guuf ot e tnemm podji csepf katv ecuav pu upi jet iwis jiesf ug ... puvjoph moli "Niux Noy" us "Gsotloit" us epzvjoph moli vjev.

Tu O fup'v tii vjev et cioph e siem qsucmin.

Qmat ... howip vjev uas qsufadvt jewi ectumavimz puvjoph vu fu xovj upi epuvjis ... niept vjisi tjuamf puv ci epz Vsefinesl qsucmint.

(Gus vjuti ug zua xju esi apgenomoes xovj Vsefinesl mex ... [with very limited exception] ofipvodem vsefineslt esi upmz qsucminevod xjip vjisi ot e sietupecmi molimojuuf vjev vji faem ati xuamf dsievi dupgatoup et vu vji tuasdi ug vji huuft. Tu (gus iyenqmi) og O uqipif e jencashis tvepf demmif NdFupemft ... vjev xuamf howi soti vu e vsefinesl woumevoup ... cideati NdFupemft ot op vji guuf catopitt. Cav og O uqipif e jesfxesi tvusi penif "NdFupemft Jesfxesi" ... vjev xuamf puv molimz qsitipv e Vsefinesl qsucmin ... cideati pu upi iyqidvt NdFupemft vu ci op vji catopitt ug timmoph jesfxesi taqqmoit.)

O moli vji dev vjini edvaemmz ... cideati ov mipft ovtimg vu tuni gap "dev vjinif" neslivoph.
 
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With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

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  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

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