Going From B2C to B2B - What Do I Need To Know?

[pgtownsyou]

Long story short, I'm planning to sell off my original B2C ecommerce business. It has been a fun journey and I've learned a ton, but the market for my product is ever shrinking and it just won't ever be what I want it to be.

In any case, I have a solid idea for a B2B product in a growing industry. I'm curious how my sales strategy needs to change. I am used to running a Shopify store along with social media ads. Can this still work? What sales strategies have you seen work effectively for B2B products?

 

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[Jon L]

what price range are your products going to be selling at? (Anything north of, say $250 may require a human touch to close the deal. Certainly anything in the thousands and above will require a conversation with a person. Beyond that price range, its all about relationship. (obviously the product has to work, but the relationship is considerably more important than the product)

 

[Monkeycom]

You'll work with people like you, business owners! It'll make your life so happier, believe me!
As said above, develop your relationships, that's the only advice I can give!