cierra.avalon
PARKED
- Joined
- Mar 28, 2013
- Messages
- 14
Rep Bank
$95
$95
I don't want to go into TOO much detail... but here is the basic premise. I'm new to all of this, I'd greatly appreciate any wisdom you have for me 
I read the book, I've been browsing this forum for a long time, I know the most important thing is to find something that there is a need for in the market, not just following your passions. I tried to keep my mind open for possibilities and look for something that "They should make"......
And the other day I had that moment. I have actually had this thought several times before. I was trying to figure out what to do that night (it was a weekend).... wasn't sure if there was anything fun going on at the clubs or bars downtown, or near the beach, or basically any event worth going to. Typing in "Things to do on Sunday night in 'my city' " came up with almost no results, basically just took me to lame tourist pages and the local newspaper....which covered more stuff for families to do. Lame stuff that no one my age (20's ) wants to do. I know all the local clubs and bars do post their event, etc, on their websites or on their FB pages...but when your trying to figure out what to do in an hour it's not practical to search the name of EVERY single bar or be a fan of EVERY club/bar on Facebook.
So in frustration, I thought to myself... "They should make a website where they list all the fun events and promotions at the local clubs and bars, or even sporting events...just fun stuff to do on the weekend, and updated every week!"
And then I went ...Duh, I could do that...
So here's the basic premise: I want to make a website that lists the current events happening each weekend in my city. I happen to live in a great place for this as there are TONS of places to go and a huge amount of clubs and bars, and several colleges.
I could break it down into a few smaller sub-categories (maybe... Clubs, Bars, Beach Area, Sports/Fights...)
The way I see it making money is this: I could go and talk to all the owners at these venues, explain the basic problem they are facing now (and we have a pretty high club turnover, they are ALWAYS looking for a way to keep packed) ....and explain how my website is the solution. They could pay a pretty cheap monthly fee... (not sure of what to charge.. $20 - 80 seems reasonable, obviously the more I can prove its worth it the more I can charge...so I may up the price as it grows) I could also charge more for more visible listings.
I could at first, (tell me if this is a good or bad idea) offer some of the higher-profile venues a free listing for 1 or two months, just so I can say they are on the website and also so that if they have a good experience they can be social proof for me when I pitch it to other venues.
My target market would be the huge amount of 20-somethings in my area. The website would be free to them, and I'd promote it heavily through my friends, Facebook, and local club promoters. They could sign up with their email or their phone for text alerts WEEKLY ...to keep them connected to the service and telling their friends. I even have the capability of making an App for the service, if it grows enough to warrant creating one. People my age frikkin love Apps.
Eventually I would want to expand to other coastal college cities...I think it has a lot of potential and I think the benefit to the clubs and venues DEFINITELY makes it worth their money.
Obstacles ...
Obviously I want to research if there is a big enough market to make this worth my while. I don't really know the best way to find this information...should I just call these clubs and ask the owners if this is something they would want? I can talk to all my circle of friends and get their opinion if they would use it, it's just a little harder to survey venue owners. I mean, is it unprofessional for me to just call and say "Hey I'm thinking of doing this, do you think you would have a use for it?" ...Obviously I see a huge need for it but their opinion is the one that counts, so before I put money and time into creating this service I want to know!
Also, I can create the basic website myself (though I may look into having it designed for me, not sure whether or not it's worth it...) but I DO NOT know SEO..... clearly my website needs to be easy to find for it to succeed. Should I take the time to learn SEO? From what I have learned it seems quite time consuming and like professionals are totally worth the $$. I mean I know how to use YouTube videos to increase my rankings but that's honestly my limit.
^^ This is what I need your pro advice on!
As far as taking action, hell I could get started with this FAST. I'm a personal trainer at a really upscale club a few mornings a week, and I work from home in the afternoons. So I can easily make the time to go face-to-face or email/call these venues. I've done promo modeling work so I do know the importance of getting face to face and showing huge enthusiasm, I feel like it's harder for people to say no in person. I used to do all the marketing for a local fitness business and I had to go from business to business making connections and setting up cross marketing, so I have NO fear of talking to people.
All right..... give it to me straight

I read the book, I've been browsing this forum for a long time, I know the most important thing is to find something that there is a need for in the market, not just following your passions. I tried to keep my mind open for possibilities and look for something that "They should make"......
And the other day I had that moment. I have actually had this thought several times before. I was trying to figure out what to do that night (it was a weekend).... wasn't sure if there was anything fun going on at the clubs or bars downtown, or near the beach, or basically any event worth going to. Typing in "Things to do on Sunday night in 'my city' " came up with almost no results, basically just took me to lame tourist pages and the local newspaper....which covered more stuff for families to do. Lame stuff that no one my age (20's ) wants to do. I know all the local clubs and bars do post their event, etc, on their websites or on their FB pages...but when your trying to figure out what to do in an hour it's not practical to search the name of EVERY single bar or be a fan of EVERY club/bar on Facebook.
So in frustration, I thought to myself... "They should make a website where they list all the fun events and promotions at the local clubs and bars, or even sporting events...just fun stuff to do on the weekend, and updated every week!"
And then I went ...Duh, I could do that...
So here's the basic premise: I want to make a website that lists the current events happening each weekend in my city. I happen to live in a great place for this as there are TONS of places to go and a huge amount of clubs and bars, and several colleges.
I could break it down into a few smaller sub-categories (maybe... Clubs, Bars, Beach Area, Sports/Fights...)
The way I see it making money is this: I could go and talk to all the owners at these venues, explain the basic problem they are facing now (and we have a pretty high club turnover, they are ALWAYS looking for a way to keep packed) ....and explain how my website is the solution. They could pay a pretty cheap monthly fee... (not sure of what to charge.. $20 - 80 seems reasonable, obviously the more I can prove its worth it the more I can charge...so I may up the price as it grows) I could also charge more for more visible listings.
I could at first, (tell me if this is a good or bad idea) offer some of the higher-profile venues a free listing for 1 or two months, just so I can say they are on the website and also so that if they have a good experience they can be social proof for me when I pitch it to other venues.
My target market would be the huge amount of 20-somethings in my area. The website would be free to them, and I'd promote it heavily through my friends, Facebook, and local club promoters. They could sign up with their email or their phone for text alerts WEEKLY ...to keep them connected to the service and telling their friends. I even have the capability of making an App for the service, if it grows enough to warrant creating one. People my age frikkin love Apps.
Eventually I would want to expand to other coastal college cities...I think it has a lot of potential and I think the benefit to the clubs and venues DEFINITELY makes it worth their money.
Obstacles ...
Obviously I want to research if there is a big enough market to make this worth my while. I don't really know the best way to find this information...should I just call these clubs and ask the owners if this is something they would want? I can talk to all my circle of friends and get their opinion if they would use it, it's just a little harder to survey venue owners. I mean, is it unprofessional for me to just call and say "Hey I'm thinking of doing this, do you think you would have a use for it?" ...Obviously I see a huge need for it but their opinion is the one that counts, so before I put money and time into creating this service I want to know!
Also, I can create the basic website myself (though I may look into having it designed for me, not sure whether or not it's worth it...) but I DO NOT know SEO..... clearly my website needs to be easy to find for it to succeed. Should I take the time to learn SEO? From what I have learned it seems quite time consuming and like professionals are totally worth the $$. I mean I know how to use YouTube videos to increase my rankings but that's honestly my limit.
^^ This is what I need your pro advice on!
As far as taking action, hell I could get started with this FAST. I'm a personal trainer at a really upscale club a few mornings a week, and I work from home in the afternoons. So I can easily make the time to go face-to-face or email/call these venues. I've done promo modeling work so I do know the importance of getting face to face and showing huge enthusiasm, I feel like it's harder for people to say no in person. I used to do all the marketing for a local fitness business and I had to go from business to business making connections and setting up cross marketing, so I have NO fear of talking to people.
All right..... give it to me straight

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