DoWhatWorks
Contributor
User Power
Value/Post Ratio
224%
- Apr 19, 2023
- 29
- 65
Hi all,
I intro'd myself in this post and plan to share my progress every week or so in me scaling my social media management agency from its existing $1,970 a month to $10,000 a month.
Quick intro about me: Mid 20's, live in London, work in tech, and started my agency last year. Within 1-2 years, I'd like to live off my business.
Where my business is: x3 sales contractors performing outreach on my behalf and x3 social media managers servicing x4 clients, I'm still taking sales calls and quality control checking my client's social media posts myself.
Obviously, my goal won't happen overnight, so there'll be checkpoints in between that I'll work towards to keep me motivated:
[X] $100 online, accomplished in 2020 via affiliate marketing
[X] $1000 online, accomplished in May 2022 via my existing agency
[X] $1000 MRR, accomplished in 2022
[X] $2000 MRR, accomplished in March '23
[ ] $3,000 MRR
[ ] $5,000 MRR
[ ] $7,500 MRR
[ ] 10,000 MRR
At the moment, the biggest blocker to my business scaling is that I work too much "in my business" and not on my business.
So far, I've done the following to help with this:
My next batch of plans are:
I intro'd myself in this post and plan to share my progress every week or so in me scaling my social media management agency from its existing $1,970 a month to $10,000 a month.
Quick intro about me: Mid 20's, live in London, work in tech, and started my agency last year. Within 1-2 years, I'd like to live off my business.
Where my business is: x3 sales contractors performing outreach on my behalf and x3 social media managers servicing x4 clients, I'm still taking sales calls and quality control checking my client's social media posts myself.
Obviously, my goal won't happen overnight, so there'll be checkpoints in between that I'll work towards to keep me motivated:
[X] $100 online, accomplished in 2020 via affiliate marketing
[X] $1000 online, accomplished in May 2022 via my existing agency
[X] $1000 MRR, accomplished in 2022
[X] $2000 MRR, accomplished in March '23
[ ] $3,000 MRR
[ ] $5,000 MRR
[ ] $7,500 MRR
[ ] 10,000 MRR
At the moment, the biggest blocker to my business scaling is that I work too much "in my business" and not on my business.
So far, I've done the following to help with this:
- Incorporate AI tools in my operations to improve the output of my social media managers (saving me time on quality control)
- Hired English Native copywriters (this ended up being temporary as I still had to make a lot of edits myself while paying more)
My next batch of plans are:
- Promote one of my social media managers or recruit someone externally to manage them on my behalf
- Create very clear ways of working and company policy guidelines as some of my social media managers are getting sloppy
- Split test different outreach messages. So far my stats are 8% reply rate, 31% response to call rate & 19% call to sales. Meaning the top end of the funnel is a great opportunity to improve how many clients I'm closing. In 2023 so far it's been on average 1 new client a month
- Improve my service to get better client retention. So far, my average retention is 3 months which is a little embarrassing lol. Lost a load of clients in the early days when I wasn't as good. The silver lining is my longest-standing client has been with me for 10 months so not all bad.
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