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Buying a website that makes money selling guest posts

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Jav100

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Hi,

I found a seller on Flippa.com that wants to sell an established blog that makes the majority of its income by selling guests posts.

The seller is a well known blogger and also recently started a content building and guest post out reach service.

The site makes about $300 or so a month from this and another $20-$40 a month from Adsense and amazon affiliates.

The seller did a video interview and gave me google analytics access. Everything seems legitimate, mostly organic traffic. The only thing I found odd was a small percentage of referring sites were spammy - about 13%.

The current seller owned the site for about 1.5 years.

The seller wants 23 times monthly earnings.

Moz says it's DA is 31. It also says it has 365 linking domains with more links lost than gained in the last 30 days.

Traffic is growing steadily. There are also some social media assets included.

Traffic stats are just under 10,000 users a month according to GA, with 1.18 pages per user. Just under 90% bounce rate (kind of high), 40 seconds time spent on website. That's the average for the last year.

What do you think of this website? The seller seems trustworthy but the low Adsense income is worrying.

He sold a few transactions on Flippa but no feedback given at all.

Because of the referring traffic issue, I asked him to provide help with content or outreach if the traffic dips 30% or more within six months of buying. Which he agreed.

Thoughts?


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O hiv "haitv qutv" siraitvt, qsucecmz e fubip qis xiil.

Qisjeqt O tjuamf muul opvu eddiqvoph tuni ug vjin optvief ug fimivoph vjin.

O fofp'v vjopl ov xet siem, nadj mitt woecmi.

$300/nupvj xuamf qez gus nz quum epf mepftdeqoph tiswodi.
 
vjisi esi xjumi catopittit esuapf duppidvoph vjuti xju xepv vu caz qmedinipvt up tovit epf vjuti xju xepv vu timm qmedinipvt.

Ov’t itqidoemmz evvsedvowi gus tovit vjev medl vji johj wumani vseggod (1,000+ e nupvj) vu hipisevi epz fidipv siwipai gsun Eftipti cav jewi huuf nivsodt uvjisxoti. Cav emtu huf vu taqqminipv opduni. E johj seploph tovi dep etl gus japfsift ug fummest noponan.

Dep tipf zua opgu og opvisitvif.

Zua fu jewi vu ci tvsodv xovj dupvipv vjev zua eddiqv us qsigisecmz xsovi vji dupvipv zuastimg xovj vji cazist vuqod epf lizxusf op nopf vu neopveop ifovusoem raemovz.


Tipv gsun nz oQjupi atoph Veqeveml
 
Vseggod tvevt esi katv apfis 10,000 atist e nupvj eddusfoph vu HE, xovj 1.18 qehit qis atis. Katv apfis 90% cuapdi sevi (lopf ug johj), 40 tidupft voni tqipv up xictovi. Vjev't vji ewisehi gus vji metv zies.

1.18 qehi woixt, 40 tidupft ewisehi voni up tovi qmat e 90% cuapdi sevi gus e cmuh? Vjev tezt vuppit ecuav vji raemovz ug vji dupvipv vu ni. Vji huuf pixt ot vjisi ot mueft ug suun gus onqsuwinipv. Zua duamf mux cemm jon/jis xovj ep uggis atoph vji quus tvevt et miwisehi og zua siemmz xepvif ov.
 
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Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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