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Brian Suh

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So I want to build a website to promote my product and services but haven't made said product or service yet. Should I wait to build the service and product first and then build the website or do it at the same time?
 

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AshrafI

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Definitely build the product (prototype) and show it so people that it could help in order to validate the idea; as there's no point making a website for a product people may not want. Or you shoud build a landing page to check if people are interested in the service
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Adam VanBuskirk

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As mentioned in Unscripted, I would write a simple website (or even a single web page) where people can signup and show their interest in purchasing your product once out. You can then push traffic to it with ads and test your product and market before designing a robust website or product / service.
 

AshrafI

Bronze Contributor
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As mentioned in Unscripted, I would write a simple website (or even a single web page) where people can signup and show their interest in purchasing your product once out. You can then push traffic to it with ads and test your product and market before designing a robust website or product / service.
Exactly. Idea validation is important as you must always create a product based on the market's mind (a product people want) as you are just wasting time by creating a product that people were never interested in.
 

astr0

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Simple landing page to validate the idea should suffice. Don't forget to put some "stepping stone" there to make sure that people are actually interested. Simple email collection or just "Buy" button leading to some "Coming soon" page would work.

We're currently testing market by looking for open telegram groups with topics related to our potential customers and manually cold-messaging them with some small chat funnel that hopefully makes them think that were also looking for a solution and leading them to our telegram group. The chat takes a few minutes per lead but gives good results so far. Just don't spam them in the face with Ad-spam-looking message ;)

Good luck & have fun!
 

astr0

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Just realized... Are you able to provide your service now without any employees and tools/equipment involved? If so try to sell the service directly to prospects without any kind of website and other kinds of promotion or validation.

This would be the best validation.

And the product can wait.
 
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Brian Suh

Brian Suh

Silver Contributor
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May 19, 2018
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Would I have to buy a pr
As mentioned in Unscripted, I would write a simple website (or even a single web page) where people can signup and show their interest in purchasing your product once out. You can then push traffic to it with ads and test your product and market before designing a robust website or product / service.
would I have to buy a premium website builder or should I just purchase a free one and upgrade it once I have a product? How do I even start an email list?
 

Devilery

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Feb 11, 2019
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Or just download wordpress, buy a domain (~15$ a year) and hosting (~$5 a month), get a builder. I use Divi (100$ a year - worth it) and it has over 100 ready templates, there could even be one for your business.
 

Stargazer

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If you don't have a product or service then what are you wanting a website for?

Your post reads as if you do not even have one in mind.

Dan
 

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Jaden Jones

Igloo Builder
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Or just download wordpress, buy a domain (~15$ a year) and hosting (~$5 a month), get a builder. I use Divi (100$ a year - worth it) and it has over 100 ready templates, there could even be one for your business.
Wix is way easier for beginners, you could have a wix landing page up in a an hour. While wordpress is superior, there is a bit of a learning curve and even the extra $100 for divi is not needed.
 

Adam VanBuskirk

Contributor
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Apr 9, 2019
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Cleveland, OH
Would I have to buy a pr

would I have to buy a premium website builder or should I just purchase a free one and upgrade it once I have a product? How do I even start an email list?
I’m a web developer, so I write my sites from scratch. You could use WordPress, but if it was me I would learn a small bit of php, html, css and use jquery. Purchase hosting at dreamhost for like $5 or $10/month. Write a one page sales / sign up page. Use Mailchimp for your email list. Up to 1000 emails for free. When someone submits your form, just have the script email you the form fields. Then manually punch them in mail chimp.

I use a mysql db and auto-populate my mailchimp list through an api call in my php Page / signup, but you could do that later if your product testing proves good.

Good luck
 

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