Hello folks,
So recently, after tweaking a few things with my sales process, and going specifically to richest neighborhoods (and not just any) I:
a) got so much customers in window cleaning I had to hire an employee (we see how that goes, but the first day he did an excellent job, and he had experience window cleaning), and
b) I am looking to hire a d2d salesperson. The cost of customer acquisition is just so cheap.
c) I was making roughly 50eur/hour d2d selling ON MY OWN, without the employee. With the employee it was still not too bad.
Anyway.
I'm thinking of running ads, setting some 75$/day, but:
I'm not sure that it would work well. i.e. for a 40-50 eur average serviceprice, would we really hit profits with window cleaning?
Something that I'm actively working on is making a service plan like Johhny Boy's, but the issue is - will I do this business for a year? And not even that - will the ads be profitable?
Two major concerns:
1. The employee has no car. If he needs to travel 5km to make a deal, that's unprofitable, even if I'm giving him an electric scooter.
2. The ads may just not add up. Or will they? 40eur? Can I make such a good deal that it would profit?
I'm in doubt. I've made stupid expenses in the past more than a dozen times I can think of and this may well be one of them...
Should I just focus on it and hustle? And I suspect hiring an okayish d2d salesperson would do better than google ads because
a) every 15th door buys (every 7th, if you are in the right region, but you can't always be), which nets about 2 sales an hour of selling time.
b) cpc is far more expensive.
Facebook ads? but I don't have good creatives.
I've already ordered 1000 doorhangers, so will get those when d2d selling.
---
Lessons:
1. Hiring ex-construction workers is the best pool of employees - folks know how to handle tools, climb ladders, and you name it. Suggested vid with excellent advice:
View: https://youtu.be/TYP4VKp1HTc?si=7eEu8M0U7nPvLZwU
2. Yeah, altering your pitch to a more complex one really did it.
3. I realized the scaling this because some other guy told me "scale it" and said "go and watch YT videos, everything is out there". Yes, it is! I had negative experience in the past, but now folks like Austin Ortiz cleared so much up
Priorities:
Service plans and figire the entire picture behind it out.
And grow the revenue... Ideally not with my own back, only as a fuel.
So recently, after tweaking a few things with my sales process, and going specifically to richest neighborhoods (and not just any) I:
a) got so much customers in window cleaning I had to hire an employee (we see how that goes, but the first day he did an excellent job, and he had experience window cleaning), and
b) I am looking to hire a d2d salesperson. The cost of customer acquisition is just so cheap.
c) I was making roughly 50eur/hour d2d selling ON MY OWN, without the employee. With the employee it was still not too bad.
Anyway.
I'm thinking of running ads, setting some 75$/day, but:
I'm not sure that it would work well. i.e. for a 40-50 eur average serviceprice, would we really hit profits with window cleaning?
Something that I'm actively working on is making a service plan like Johhny Boy's, but the issue is - will I do this business for a year? And not even that - will the ads be profitable?
Two major concerns:
1. The employee has no car. If he needs to travel 5km to make a deal, that's unprofitable, even if I'm giving him an electric scooter.
2. The ads may just not add up. Or will they? 40eur? Can I make such a good deal that it would profit?
I'm in doubt. I've made stupid expenses in the past more than a dozen times I can think of and this may well be one of them...
Should I just focus on it and hustle? And I suspect hiring an okayish d2d salesperson would do better than google ads because
a) every 15th door buys (every 7th, if you are in the right region, but you can't always be), which nets about 2 sales an hour of selling time.
b) cpc is far more expensive.
Facebook ads? but I don't have good creatives.
I've already ordered 1000 doorhangers, so will get those when d2d selling.
---
Lessons:
1. Hiring ex-construction workers is the best pool of employees - folks know how to handle tools, climb ladders, and you name it. Suggested vid with excellent advice:
2. Yeah, altering your pitch to a more complex one really did it.
3. I realized the scaling this because some other guy told me "scale it" and said "go and watch YT videos, everything is out there". Yes, it is! I had negative experience in the past, but now folks like Austin Ortiz cleared so much up
Priorities:
Service plans and figire the entire picture behind it out.
And grow the revenue... Ideally not with my own back, only as a fuel.
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