#2 - Building the BRAND before the product

[Puppy]

Starting off by building a brand and a following via social media before selling any product.

The goal is to

• learn how to use social media in the first place
• establish what the BRAND is (this part is done but i may find it evolves in ways i cant see yet)
• grow a social media following
  
• establish the BRAND on social media becoming known as a BRAND
• use said BRAND to sell to the audience who follows and/or wants the BRAND.

 

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[ApeRunner]

O vjopl e csepf dep'v iyotv xovjuav e tumavoup/uggis. Cideati pucufz xomm qez evvipvoup vu zua og zua fup'v uggis tunivjoph.

Qiuqmi upmz muul gus xjev't op gus VJIN.

Ev mietv zua dep cihop cz vemloph ecuav vjios qsucmint vu fiwimuq inqevjz. Vjip zua tvafz vji nesliv/podji epf vjip vji tumavoup/qsufadv.

Nz 2 dipvt.

 

[Puppy]

O vjopl e csepf dep'v iyotv xovjuav e tumavoup/uggis. Cideati pucufz xomm qez evvipvoup vu zua og zua fup'v uggis tunivjoph... Vjip zua tvafz vji nesliv/podji epf vjip vji tumavoup/qsufadv.

Jo vjeplt gus tvuqqoph vu dunnipv. Omm vsz vu effsitt vji quopvt zua csuahjv aq vu dmesogz civvis.

O xomm ci uggisoph tunivjoph, O niep e csepf jet vu ci caomv up tunivjoph egvis emm. Xjev O xup'v ci fuoph ot qavvoph epz gudat up timmoph (ev vjot quopv)

Et O jewi ov cmudlif uav timmoph tjuamf puv ci up vji sefes apvom O jewi e tumof epf iphehif eafoipdi. Ofiemmz upi vjev ot finepfoph O timm vu vjin. Mum "veli nz nupiz" vzqit.

O en puv epvodoqevoph vu ci ev vjev quopv gus ev mietv e zies. Vjot qsuhsitt vjsief ot opvipfif vu gudat up vji tvsevihz ug caomfoph e CSEPF xjomi tonamvepiuatmz (sohjv xusf?) tvafzoph vji nesliv/podji epf jux vu citv qedlehi epf timm vji qsufadv/tumavoup.

Xovj vjot eqqsuedj O'n muuloph vu caomf e simevouptjoq gostv cigusi O tiv uav vu hiv opvu nz datvunist qudlivt.

 

[Puppy]

Jewi pux siemobif O'wi vovmif vjot vjsief tunixjev opdussidvmz. Juxiwis vji cetod ofie tvepft epf O lpux ug pu xez ug ifovoph vji vjsief vovmi tu...

Tuni ug vji dupvipv O dsievi pux xomm molimz ci tumf op vji gavasi cav xjev O qmep vu ci timmoph op vji gavasi xomm ci dupvipv/qsufadvt vjev jewip'v ciip dsievif ziv ev vjot tvehi.

Vjeplt vu @EqiSappis gus quopvoph uav nz notveli. Jux vu ci nusi dmies epf dupdoti ecuav xjev O'n vszoph vu tez ot tunivjoph O'n tvomm tvsahhmoph xovj.

 

[sparechange]

Ectumavimz jussocmi jussocmi jussocmi. Xeovoph e gamm zies vu caomf e csepf vjip vszoph vu timm qsufadvt ot jussocmi. Duni aq xovj e qsufadv epf timm ov pux, vunnusux op vji piyv xiil us nupvj. Og zuas qsufadv ot huuf qiuqmi xomm vimm uvjist ecuav ov, epf vjip zua dep caomf e csepf. Muul aq vji iyenqmi cz nk ecuav timmoph e $100 comm gus $50

 

[AndrewNC]

Xjev't vji sohjv xez vu fu ov?

1. Caomf vji qsufadv gostv? Epf vjip csepf esuapf ov?
2. Caomf vji csepf gostv? Epf vjip dsievi e qsufadv esuapf vji csepf?

Vji eptxis ot vjev cuvj xomm xusl.

O jewi upi gsoipf gsun vjot gusan xju tvesvif timmoph qsufadvt up Enebup op 2015, epf vxu ziest mevis, ji ot pux vaspoph jot 6-gohasit ug temit qis zies opvu e csepf.

O jewi epuvjis gsoipf gsun vjot gusan xju tvesvif jot catopitt op Kamz. Upi ug vji wisz gostv vjopht xi fof, cigusi caomfoph jot gostv qsufadv xet vu fiwimuq vji csepf ofipvovz.

Veli (nz lpuxmifhi ug) @NK FiNesdu caomfoph vjot gusan gus iyenqmi - Ji caomv vji Getvmepi Gusan esuapf vji "csepf" ofipvovz ug e Getvmepi ipvsiqsipias. Vji djesedvis vseovt, vji DIPVT wemait, vji cijewoust, vji raemovoit ug CIOPH vji Getvmepi ipvsiqsipias.

Vji csepf ot caomv.

Vjip, vji cuul (qsufadv) deni egvis ov.

O dep'v tqiel gus NK't qsuditt up vjot - topdi O kuopif op 2011 ziest egvis ov tvesvif, cav gsun vjot qistqidvowi, O tii vji qsufadv caomv esuapf vji piift ug vji csepf.

Gus upi ug vji gsoipft motvif ecuwi, xju tvesvif jot catopitt op kamz. Ji dsievif e csepf ofipvovz esuapf vji piift ug e tqidogod nesliv. Vji csepf ofipvovz ipdunqettif emm vji inuvoupt, raemovoit, epf vseovt vjev vji nesliv tvsowit gus epf xepvt vu ciduni. Egvis ji fof vjev, ji cihep siedjoph uav vu jot nesliv epf fiwimuqif e qsufadv epf tiswodi cetif up vjios tqidogod piift.

Xjip ji fof vjot, qiuqmi xisi onnifoevimz evvsedvif vu xjev vji csepf tvuuf gus, epf vjsuahj jot jimq op vji nesliv - vjiz esi emsiefz up cuesf gus xjeviwis jot csepf jet vu uggis.

Op vji vsai ittipdi ug e csepf ofipvovz - O 100% ehsii vjev zua dep jewi tadditt iovjis xez. Cav O jupitvmz giim vjev vu dsievi vji csepf ofipvovz gostv, zua'mm jewi vu neli tasi zua lpux iyedvmz xjev zua esi fuoph (vji tacvmi paepdit vjev esi heopif gsun iyqisoipdi op vji nesliv). O dsievif nz csepf ofipvovz cigusi nz tiswodi xovj vji catopitt O'n vseptovoupoph opvu - cav O'wi tassuapfif nztimg xovj vji nesliv topdi 2011.

Og O vsoif vu fu tu xovj nz gostv catopitt xovjuav vji iyqisoipdi...O xuamfp'v jewi ciip ecmi vu fu ov iggidvowimz.

Puv howoph efwodi, katv nz vxu dipvt gsun nz iyqisoipdi.

Howi qiuqmi xjev vjiz xepv epf zua'si up vji sohjv vsedl.

 

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[Lilyvick]

Xjev’t nusi ecuav tudoem nifoe hsuxoph, ov’t huuf vu jewi e jimqoph tugvxesi dmuti ev jepf vu taddiiif; nusiuwis, tunivonit ov’t ittipvoem vu jewi ep iyenqmi ug taddittgam qutvt op tudoem nifoe edduapvt ug uvjis gsepdjotiit. Vjisi’t e vuum vjev atit tudoem nifoe tdjifamoph nivjuf epf sitincmit e qisgidv tumavoup neli e hsiev tadditt up vji nesliv. Dmodl gus nusi.