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12 Website Conversion Tips

Marketing, social media, advertising

MJ DeMarco

I followed the science; all I found was money.
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howandwhy

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This is great piece of information for those people who are trying to put a landing page for their next business idea.

It is also good for people at any stage of a product or business development.
 

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I like The Gutenberg rule although it might not apply to oriental languages where they read from right to left
 

The-J

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I like The Gutenberg rule although it might not apply to oriental languages where they read from right to left

I notice you live in Oman. Are there any studies of this done for Arabic?
 
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Toao

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A bit dated in internet terms (2009) but still relevant today.

Design To Sell: 8 Useful Tips To Help Your Website Convert | Smashing UX Design

Thank you MJ, really a great article that gave me some useful information.
 
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theDarkness

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Very nice. I think I'm going to rework a few things with #1 in mind.

I've been looking at a bunch of sites and the ones I'm most impressed with always had a certain "something" that I couldn't put my thumb on. I think #1 is a big part of it. Instead of just telling the message direct, a lot of their site embodies it, exudes it.
 

MikeRuss

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The "choice paralysis" tip is highly relevant. The worst excesses of overzealous marketing are the crowded, text-dense websites that simply try to cram too much onto a page. You're creating a look and feel with your UI as much as you are trying to feed information to your visitors. Keep it balanced with a lot of whitespace and keep it looking clean. Cramped websites are quickly identified as "low-class".
 

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