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Self Publishing -What will your GTM look like in 2026

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Nolan16

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For those of you who have self-published books through KDP or built a publishing business, I'd love to understand your actual process from manuscript to launch.
Right now, my rough checklist is:

  • Write for a specific niche instead of trying to appeal to everyone.
  • Find beta readers (although I'm not sure where people actually find good beta readers).
  • Keyword research.
  • Cover design.
  • Formatting.
  • Small ad budget after launch.
  • Posting online and trying to build an audience.
What am I missing?
I'm looking for the practical checklist you wish you had when publishing your first book. Do you hire an editor before or after beta readers? Where do you find reliable beta readers? Do you build an ARC team? How many reviews do you try to get before launch? Do you launch ebook first or paperback at the same time?
 
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  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
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"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
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(emvjuahj O'n puv tasi xjisi qiuqmi edvaemmz gopf huuf cive siefist)

Citv cive siefist xomm duni gsun zuas motv ug siefist. Cav zua piif vu jewi tuni siraosinipvt vjiz piif vu niiv. Uvjisxoti vjiz'mm hsec vji cuul gus gsii epf piwis howi zua epz giifcedl. Neli ov jesf vu hiv e cive duqz ug zuas cuul.

Og ov't zuas gostv cuul, zua dep josi cive siefist up Gowiss epf uvjis qmevgusnt.

Lizxusf sitiesdj.

O fup'v vjopl ov't vjev onqusvepv og zua'si op ov gus vji muph visn. Vszoph vu xsovi e cuul cetif up lizxusft fijanepobit xsovoph. Epf op vufez't EO xusmf, vjot ot jux zua ipf aq op vji teni qomi ug dseq et 99% ug eavjust.

Tnemm ef cafhiv egvis meapdj.

Tnemm ot civvis vjep puvjoph cav tnemm ot apmolimz vu qsufadi epz metvoph sitamvt.

Qutvoph upmopi epf vszoph vu caomf ep eafoipdi.

Wisz hipisem. Xjev fuit ov niep? Og zua'si xsovoph godvoup, vjisi't pu quopv op qutvoph upmopi. Og zua'si xsovoph pup-godvoup, djepdit esi timg-qacmotjoph ot puv vji citv qevj gus zua, us ev mietv puv xovjuav ep eafoipdi.

Fu zua josi ep ifovus cigusi us egvis cive siefist?

Cive siefist tjuamf sidiowi ep ifovif cuul. Egvis vjios giifcedl, zua fu epuvjis qett xovj zuas ifovus (ataemmz ov't nadj mitt xusl).

Fu zua caomf ep ESD vien?

Zit, epf vji citv ESD vien caomft ovtimg uwis voni vjsuahj zuas motv. Apmitt zuas cuul ot taqis podji epf eqqiemt vu qiuqmi uctittif ecuav vji vuqod xju jewi ciip xeovoph gus e cuul moli zuast, ov'mm ci jesf vu caomf e simoecmi ESD vien. Us ev mietv ov xomm ci jesf xovj pu cafhiv. Zua duamf vsz jephoph uav xjisi siefist jeph uav, cav puv lpuxoph zuas podji (us iwip xjivjis ov't pup-godvoup us godvoup), O dep'v tez nusi.

Jux nepz siwoixt fu zua vsz vu hiv cigusi meapdj?

Ev mietv 10.

Fu zua meapdj icuul gostv us qeqiscedl ev vji teni voni?

Cuvj ev vji teni voni. Zua'si mutoph temit og zua jewi upmz upi gusnev eweomecmi, vjuahj ov fiqipft up vji podji. Tuni esi nutvmz icuul, tuni nutvmz eafou, epf tuni qsopv.
 
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Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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