I know I know, It's not the best business to be in due to the crazy amount of competition and the many other reasons but i said to myself, why not just try it out.
So i did.
(The competition in my city is not as fierce as other cities)
I have no experience with oil changes but i know i love the ease of having someone come to me to do my oil change so i thought it would be a great idea.
I made a simple website, I use an easy booking service where customers can book their appointments completely online (even pay with their credit cards online and have proper scheduled appointments). Made all social media pages etc.
I launched my Mobile oil change business almost a month ago.
I've tried marketing on Facebook and Google Ads based on a few things i picked up over time. That wasn't successful. (Wasted money there)
I've had around 5 customers since I started, none of which came from any of my paid ads. They came from FB Marketplace listings and my city's craigslist equivalent free listings.
Then i met someone on Reddit last week who referred me to this forum and I love it so far. Lots of things to learn and I've been going through many different threads and learning before posting here. I also read The Millionaire Fastlane and related to everything in it.
I loved @Andy Black Adwords Posts thread and used everything there to start a new Google Ads campaign.
I can't say that it has been successful but it has been a lot better than my previous Ad campaign.
In the last 4 days I got 47 Clicks from 886 Impressions with an Avg CPC of $1.96. My impression share is at 52% and My impressions are 2nd only to another who has an impression share of 80%. (I spent $94.15)
I have had 0 inquiries and 0 conversions.
I have spent quite a bit setting up the business and advertising but i'm not afraid of failure. If things don't work out here then i know the experience that i got in the past 2-3 months with everything i have done so far and learnt so far was definitely worth it.
I know it's still too early to tell but how long should i go on doing PPC with no results?
Are there other advertising methods that i may be missing out on? (I am now trying some door hangers next week but not sure how successful that can be)
What should be my next steps?
So i did.
(The competition in my city is not as fierce as other cities)
I have no experience with oil changes but i know i love the ease of having someone come to me to do my oil change so i thought it would be a great idea.
I made a simple website, I use an easy booking service where customers can book their appointments completely online (even pay with their credit cards online and have proper scheduled appointments). Made all social media pages etc.
I launched my Mobile oil change business almost a month ago.
I've tried marketing on Facebook and Google Ads based on a few things i picked up over time. That wasn't successful. (Wasted money there)
I've had around 5 customers since I started, none of which came from any of my paid ads. They came from FB Marketplace listings and my city's craigslist equivalent free listings.
Then i met someone on Reddit last week who referred me to this forum and I love it so far. Lots of things to learn and I've been going through many different threads and learning before posting here. I also read The Millionaire Fastlane and related to everything in it.
I loved @Andy Black Adwords Posts thread and used everything there to start a new Google Ads campaign.
I can't say that it has been successful but it has been a lot better than my previous Ad campaign.
In the last 4 days I got 47 Clicks from 886 Impressions with an Avg CPC of $1.96. My impression share is at 52% and My impressions are 2nd only to another who has an impression share of 80%. (I spent $94.15)
I have had 0 inquiries and 0 conversions.
I have spent quite a bit setting up the business and advertising but i'm not afraid of failure. If things don't work out here then i know the experience that i got in the past 2-3 months with everything i have done so far and learnt so far was definitely worth it.
I know it's still too early to tell but how long should i go on doing PPC with no results?
Are there other advertising methods that i may be missing out on? (I am now trying some door hangers next week but not sure how successful that can be)
What should be my next steps?
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