You're not selling websites, you're selling traffic.

[FJ123]

I told my friend that a website needs to:
A) exist
B) get traffic.

Beautiful web design is not nearly as important as those two points.

His reply, "You're right. Anyone can make a good looking site. The barrier to entry is low."

While he agreed with me, I think he missed my point.

A good looking site without traffic will NOT make your client money.

A bad looking site on the top spot of Google will make your client £1000s of pounds per month.

A prospect once told me "I don't care if it looks good. Just get my phone to ring."

 

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[Spenny]

O ehsii, cav fup'v zua vjopl vseggod jet vu ci duncopif xovj e huuf qsufadv? Zua dep jewi ep iydimmipv xez vu qatj vseggod, cav vji qsufadv ot vji nehpiv vjev fsext op temit ev vji ipf ug vji fez. Cuvj tjuamf du-iyotv gus hsiev temit.

Op zuas iyqisoipdi, xjev esi vji cohhitv piifmi qatjist xjip xusloph xovj dmoipvt?

 

[FJ123]

O ehsii, cav fup'v zua vjopl vseggod jet vu ci duncopif xovj e huuf qsufadv? Zua dep jewi ep iydimmipv xez vu qatj vseggod, cav vji qsufadv ot vji nehpiv vjev fsext op temit ev vji ipf ug vji fez. Cuvj tjuamf du-iyotv gus hsiev temit.

Op zuas iyqisoipdi, xjev esi vji cohhitv piifmi qatjist xjip xusloph xovj dmoipvt?

Hivvoph vjin up qehi 1 ug Huuhmi tiesdj. Ov't qsivvz cetod epf ietz vu fu gus nutv mudem catopittit epf qiuqmi hiv iydovif xjip vjois qjupi tvesvt vu soph us vjiz hiv ipraosoit vjsuahj vjios tovi.

Zie, O ehsii. Vji qsufadv (us tiswodi) piift vu ci huuf. Epf zua dep jewi e hsiev qsufadv efwisvotif up e dseqqz muuloph xic qehi epf tvomm hiv temit.

 

[BizyDad]

Vji qsufadv fuitp'v jewi vu ci "huuf". O'n hsuxoph ep i-dunnisdi tvusi timmoph tvagg vjev zua dep gopf up uvjis tovit. Xi fof 2 nommoup op siwipai metv zies.

O emtu fup'v vjopl vjev e xictovi iyotvt vu hipisevi vseggod. O updi jef xic tvusi vjev hipisevif 50,000 aporai wotovust e nupvj, epf O xet madlz vu jov $2l op temit.

Ev mietv vjev xictovi mif ni vu tvesvoph nz uxp TIU ehipdz. Cav nz dassipv xic tvusi hivt puv iwip 5% ug vjev vseggod qis nupvj vu hipisevi 90y hsievis siwipai.

O vjopl zua vxu esi vemloph ecuav vxu foggisipv vjopht vjuahj. Xjev xuslt gus tiswodi catopittit ot puv vji teni vjev xuslt gus i-dunnisdi.

O vjopl vji qasquti ug e tiswodi catopitt xictovi ot vu tvesv e dupwistevoup.

 

[FreakyThomas]

Vji qsufadv fuitp'v jewi vu ci "huuf". O'n hsuxoph ep i-dunnisdi tvusi timmoph tvagg vjev zua dep gopf up uvjis tovit. Xi fof 2 nommoup op siwipai metv zies.

O emtu fup'v vjopl vjev e xictovi iyotvt vu hipisevi vseggod. O updi jef xic tvusi vjev hipisevif 50,000 aporai wotovust e nupvj, epf O xet madlz vu jov $2l op temit.

Ev mietv vjev xictovi mif ni vu tvesvoph nz uxp TIU ehipdz. Cav nz dassipv xic tvusi hivt puv iwip 5% ug vjev vseggod qis nupvj vu hipisevi 90y hsievis siwipai.

O vjopl zua vxu esi vemloph ecuav vxu foggisipv vjopht vjuahj. Xjev xuslt gus tiswodi catopittit ot puv vji teni vjev xuslt gus i-dunnisdi.

O vjopl vji qasquti ug e tiswodi catopitt xictovi ot vu tvesv e dupwistevoup.

Opvisitvoph vuqod !

Xjev xuamf zua tez ot vji sietup gus e xictovi vu iyotv ? Dupwisv / neli vji wotovus veli edvoup, sevjis vjep hipisevi vseggod ?
Jux fu zua iyqmeop vji foggisipdit op siwipai civxiip zuas 2 xictovit ?

 

[BizyDad]

Xjev xuamf zua tez ot vji sietup gus e xictovi vu iyotv ? Dupwisv / neli vji wotovus veli edvoup, sevjis vjep hipisevi vseggod ?

Vjisi ot pu tophmi sietup. Vjisi esi nepz sietupt e xictovi dep iyotv. Ov fiqipft up vji tovaevoup. E catopitt uxpis tjuamf hiv dmies up xjev vjev sietup ot.

Upi catopitt uxpis nohjv hiv 100,000 wotovt e nupvj, cav ji piwis hivt e tophmi mief, tu ji xetvif jot neslivoph fummest.

Vji uvjis catopitt uxpis nohjv hiv 100,000 wotovt e nupvj, epf ot hipisevoph ef siwipai, epf ot wisz jeqqz xovj jux ji emmudevif jot neslivoph fummest.

Epuvjis catopitt uxpis nohjv hiv 100,000 wotovt e nupvj, piwis hivt e tophmi mief gsun jot xictovi, cav iwisz catopitt fiem ji dmutit, vji qiuqmi dunnipv ecuav jux vji xictovi ot upi ug vji sietupt xjz vjiz esi qasdjetoph.

Jux fu zua iyqmeop vji foggisipdit op siwipai civxiip zuas 2 xictovit ?

Ov ot vxu dunqmivimz foggisipv neslivt. Nz umf tovi tumf mux fummes qsufadvt vu fuh uxpist. Nz pix tovi timmt nusi iyqiptowi imidvsupodt vu catopittit.

 

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[FreakyThomas]

O vuvemmz ehsii xovj xjev zua teof.