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INTRO Wow... It's been so long I am going to re-introduce myself.

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Jbellefeuille

New Contributor
Sep 10, 2007
38
9
15
San Francisco
Hello Everyone.

My name is James. I am an entrepreneur in the rideshare/automotive space.

I joined this forum back in 2007, and am probably one of the few members with a negative reputation. I don't remember why that is, but it's probably deserved as I was a know-nothing jackass in 2007.

When I joined the fastlane forum I was convinced it was a place for money chasers, and not the value creator that I wanted to eventually become even at that time. That was until Unscripted was recommended to my by a friend recently I decided to give it a shot again and perhaps the best first step is to introduce myself and provide a brief update.

I was supposed to graduate in 2008, the height of the recession, I worked full-time while going to school in the evenings which delayed my graduation. Which was probably a good thing considering the recession.

I had the benefit of being let go from an F500 corporation and becoming a law clerk at a bankruptcy law firm in 2008, I learned a lot about life there and developed my initial skills in online marketing managing their campaigns during the recession and business was booming.

I soon realized that I was making a lot of money for this firm and I could hang my own shingle as a marketer for law firms, but I was interested in doing a pay-per-performance model, which in hindsight was probably a mistake for a couple of reasons. I left my job and was unable to bring the firm on as a client. My company got about 3 customers before it soon folded and I was out looking for work, luckily one of the law firm marketing competitors that I respected a lot was in a good position to hire and brought me on as employee #2.

I moved from Minneapolis to Chicago and started a new chapter of my life. I was still licking my wounds from my first real attempt at starting my own business. I stayed at the firm for two years before starting my current venture in 2015.

In 2014/2015 I had the idea for VUGO. Vugo is focused on improving the passenger entertainment experience in for-hire transportation. Essentially a Amazon.com or Visual Car Radio of the car. Vugo has become successful by event focused measurements including raising over $1 million dollars in funding being featured in Fast Company and other press, some customers along the way, and more recently winning a 1st amendment lawsuit defending freedom of speech against NYC, and creating entertainment solutions for passengers of self-driving cars. but there is still a lot of work to be done and I would like to share my process with anyone who is interested but I will save that for another post as I am still dissecting what exactly helped me get this far and where we still have to go. During this time I have developed some lessons, some rules and a few musings on entrepreneurship.

It's been a long road since 2007... thanks for being patient, hopefully this post improves my rep score to a positive number. In the meantime I am happy to answer questions about my experience if I have knowledge to share. - James
 

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404profound

Platinum Contributor
FASTLANE INSIDER
I've Read UNSCRIPTED
Speedway Pass
Aug 27, 2017
1,361
2,814
667
Desert of Desertion
Hello Everyone.

My name is James. I am an entrepreneur in the rideshare/automotive space.

I joined this forum back in 2007, and am probably one of the few members with a negative reputation. I don't remember why that is, but it's probably deserved as I was a know-nothing jackass in 2007.

When I joined the fastlane forum I was convinced it was a place for money chasers, and not the value creator that I wanted to eventually become even at that time. That was until Unscripted was recommended to my by a friend recently I decided to give it a shot again and perhaps the best first step is to introduce myself and provide a brief update.

I was supposed to graduate in 2008, the height of the recession, I worked full-time while going to school in the evenings which delayed my graduation. Which was probably a good thing considering the recession.

I had the benefit of being let go from an F500 corporation and becoming a law clerk at a bankruptcy law firm in 2008, I learned a lot about life there and developed my initial skills in online marketing managing their campaigns during the recession and business was booming.

I soon realized that I was making a lot of money for this firm and I could hang my own shingle as a marketer for law firms, but I was interested in doing a pay-per-performance model, which in hindsight was probably a mistake for a couple of reasons. I left my job and was unable to bring the firm on as a client. My company got about 3 customers before it soon folded and I was out looking for work, luckily one of the law firm marketing competitors that I respected a lot was in a good position to hire and brought me on as employee #2.

I moved from Minneapolis to Chicago and started a new chapter of my life. I was still licking my wounds from my first real attempt at starting my own business. I stayed at the firm for two years before starting my current venture in 2015.

In 2014/2015 I had the idea for VUGO. Vugo is focused on improving the passenger entertainment experience in for-hire transportation. Essentially a Amazon.com or Visual Car Radio of the car. Vugo has become successful by event focused measurements including raising over $1 million dollars in funding being featured in Fast Company and other press, some customers along the way, and more recently winning a 1st amendment lawsuit defending freedom of speech against NYC, and creating entertainment solutions for passengers of self-driving cars. but there is still a lot of work to be done and I would like to share my process with anyone who is interested but I will save that for another post as I am still dissecting what exactly helped me get this far and where we still have to go. During this time I have developed some lessons, some rules and a few musings on entrepreneurship.

It's been a long road since 2007... thanks for being patient, hopefully this post improves my rep score to a positive number. In the meantime I am happy to answer questions about my experience if I have knowledge to share. - James
It's awesome to hear you've steered the ship in a better direction. I look forward to hearing more details about your venture.
 

404profound

Platinum Contributor
FASTLANE INSIDER
I've Read UNSCRIPTED
Speedway Pass
Aug 27, 2017
1,361
2,814
667
Desert of Desertion
I'm actually in the early stages of building a web-based learning platform. I may have some questions for you in the near future. I appreciate your willingness to offer insight!
 

MJ DeMarco

Administrator
Staff member
EPIC CONTRIBUTOR
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Summit Attendee
Speedway Pass
Jul 23, 2007
30,647
112,319
3,751
Fountain Hills, AZ

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