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I have an Idea for a product that I believe would bring a certain field to the next generation. The question I pose to myself and those here is do I do a startup for it or go with a no name in the field and work it up with my new product idea, more or less inside investing with one or more possible exit strategies.
1. possibly invest into a small nobody company of its type and put my product out there drawing on the business name and field expertise already established either keeping interest in the with royalties from my line or more directly controlling interest in the company.
2. do a startup with the product establishing my own brand and line.
any thoughts?
1. possibly invest into a small nobody company of its type and put my product out there drawing on the business name and field expertise already established either keeping interest in the with royalties from my line or more directly controlling interest in the company.
2. do a startup with the product establishing my own brand and line.
any thoughts?
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