OnePercentBetter
New Contributor
Coming from a place of having an author platform @280,000 YouTube subscribers and being able to successfully launch a book and some other projects, here's what I'd suggest for your situation:
Going deep on 1-on-1's for feedback with your target avatar I think is one of your best plays.
Hope this helps.
- Before considering creating buzz, I'd ask if you've verified whether your social platform is something people want?
- Posting a mockup of your platform on ProductHunt.com could be a good idea
- A reddit post
- Speaking on a 1-on-1 call with 10 people of the target audience you have in mind and asking for their brutally raw thoughts
- Once you know that, I'd consider tapping into an influencer or someone else with a platform and trusted audience already in place. Saves you the grunt work of building up a platform for months or years.
- The number of followers doesn't really matter. What matters more is whether those followers have interest in your social media platform or not. 500 targeted followers is 20x more valuable than 50,000 followers.
Going deep on 1-on-1's for feedback with your target avatar I think is one of your best plays.
Hope this helps.