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The Autobahn

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Mar 2, 2013
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Switzerland
Found a another impressive story, that i want to share with this community.

http://www.myclean.com/blog/

For me personally those 4 things are valuable:

Lessons learned:Pick a big market. Choosing a proven $65B/year home cleaning market provided a lot of margin for error while growing revenues. In new or unproven markets, you can strike out much faster – think of the difference between Color vs. Instagram in finding product/market fit – despite the funding.
Turn hard things into easy things. Hiring a house cleaner is not rocket science, but it’s not as easy as ordering a book on Amazon. Building a platform that made the process easier was an opportunity hidden in plain site.
Focus on your strengths. Our founders weren’t technical, but they had backgrounds in sales, finance, marketing, and operations. As non-technical founders, choosing to focus on their strengths instead of role-playing Steve Jobs paid off.
Don’t focus on what’s sexy – focus on what’s profitable. Starting an online cleaning company 3 years didn’t sound sexy – but nowadays there’s no less than two Y-Combinator companies and many other venture backed startups in this space.
 
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