How to generate Warm Leads B2C Sales

[dompie85]

I am still learning to perfect this, but I would like to share what I have learned in the past few months when it comes to generating warm leads. In my case, new businesses, which will most likely need a security camera system.

• Know your area- Find out what shopping plazas have vacant spaces, get the leasers information. Keep an eye out, businesses will eventually move in to that space.
• Network- Similar to the point above. Get to know who is who. Get yourself known. Help people. Join organizations.
• Search for your leads- There are many websites which provide you new business information. You can purchase these lists.
• Target Market- Those sites along with the market you wish to cater to will filter out the businesses not interested in what you are offering.
• SIC Codes, Zip Codes, Area Codes- Get to know them! This helped me A LOT when it came to targeting new businesses
• Smile and Dial- Use those leads!!
• Cold Drop-ins from your leads list- very effective. Closed a few sales this month doing this.
• Referrals- Your prospect might say no to your sale. See if they know anybody that may need your service.
• Don't let no stop your flow- People will tell you no.... get over it!
• Repeat- over and over and over again
• ABC- Always Be Closing... Turn those leads into sales.
  
• Redefine- Keep track of your results, see what works and what doesn't, and mold it!

The results I have been getting from this are effective but far from where I want them to be. I am still molding everything. Hope this helps some of you who are struggling with sales. I was, but now I am moving forward. Eat, Sleep, Grind, Repeat!

I'd love to hear some other results and/or algorithm you may have with generating your warm leads.

 

Dislike ads? Remove them and support the forum: Subscribe to Fastlane Insiders.

[dompie85]

I forgot to mention, MAKE A FEW SCRIPTS!!! AND KNOW THEM!!
one for your cold calls, one for the answering machines, one for the call-back, one for the gatekeepers (Secretaries), one for the person in charge, one for your warm leads, one for your drop-ins, one for your closing. A script for every possible response, for your yes's, I don't know's, and Maybe's! Without this, you are burning yourself and your leads! You cannot afford hiccups! Have an answer and solution for everything a customer throws your way!

Smile and Dial