How much time would you spend on a project before leaving it if it doesn't make money?

[Soder]

There is much talk about effort, learning and adjusting, ... but sometimes it is better to recognize that the project doesn't work and start over. Although each project is different, when do you think this moment comes?

 

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[Xavier X]

How long is a piece of string?

It's less about a fixed time frame, and more about the average turn around for a similar project.
Imagine it takes the average reader one minute to read a page of a book, and you find yourself taking one hour. Even despite putting in sincere due diligence, then maybe it's time to move on.

 

[Timmy C]

It depends on so many different factors there is no answer for you.

 

[AppMan]

It depends, some projects requre a couple of years to start gaining momentum, others a couple of weeks . Don't make one size fit all

 

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[Get Right]

I don't like using time as a metric for dissolving business ideas. Big ideas can take lots of time.

If I had a small idea (small potential), I wouldn't waste anywhere close to a year. I dissolved 5 or so business ideas in under 3 months each.

The biggest idea I have had (big potential), I dedicated 2 years to before I had to see some cash.

I assume there are really big ideas that take decades to pay, perhaps generations. I'm not there yet.

 

[Kak]

My real answer is... It depends.

The biggest of businesses require the biggest of sacrifices.

My public/private hedge fund could end up being 20 years in the making when I launch it. Why? Because I will have a well rounded track record of excellence needed to launch.