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Help! Social Media Engagement!

Social media marketing, advertising, and growth

Graft10

New Contributor
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Jul 10, 2018
10
16
Hi Fastlaners,

Just a quick plea for advice on how to get social media followers to be more engaged.

The reason I ask is that I have a company on my "doorstep" that has more than 10k followers but very little to no engagement from them. They are very interested in having this problem solved for them! Plus it ties in with the direction I'm looking to go in.

So, if anyone could recommend any good sources for learning about social media marketing and getting followers to engage would be much appreciated.

Graft10
 
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HMS Naveen

New Contributor
Sep 13, 2018
4
2
Chennai,India
  1. KNOW YOUR PRODUCT
  2. TARGET THE AUDIENCE
  3. DETERMINE SUITABLE SOCIAL PLATFORM BASED ON THE TARGET example, if you target more on teens, social engagement will come more in Facebook and Instagram compared to others\
  4. CREATE RELEVANT CONTENT
  5. REPLY AND BE ACTIVE ON PLATFORM
 

MJ DeMarco

I followed the science; all I found was money.
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Hi Fastlaners,

Just a quick plea for advice on how to get social media followers to be more engaged.

The reason I ask is that I have a company on my "doorstep" that has more than 10k followers but very little to no engagement from them. They are very interested in having this problem solved for them! Plus it ties in with the direction I'm looking to go in.

So, if anyone could recommend any good sources for learning about social media marketing and getting followers to engage would be much appreciated.

Graft10

Why focus on engagement when you should be focused on sales?

Great engagement, zero sales is zero sales.

10K followers ... are they fake? Are legitimately brand loyal? What SM venue are we talking about?

And why is this company "on your doorstep?" -- are you offering them SM services but don't know what you're doing? Web development? I don't understand the relationship.
 

PizzaOnTheRoof

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Jul 30, 2018
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Hi Fastlaners,

Just a quick plea for advice on how to get social media followers to be more engaged.

The reason I ask is that I have a company on my "doorstep" that has more than 10k followers but very little to no engagement from them. They are very interested in having this problem solved for them! Plus it ties in with the direction I'm looking to go in.

So, if anyone could recommend any good sources for learning about social media marketing and getting followers to engage would be much appreciated.

Graft10
Ask them if they even need social media...

I'll bet they would get more sales focusing on the 20% of customers who buy the most.

Just some brain food.
 
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Graft10

New Contributor
Read Fastlane!
Read Unscripted!
Jul 10, 2018
10
16
Why focus on engagement when you should be focused on sales?

Great engagement, zero sales is zero sales.

10K followers ... are they fake? Are legitimately brand loyal? What SM venue are we talking about?

And why is this company "on your doorstep?" -- are you offering them SM services but don't know what you're doing? Web development? I don't understand the relationship.

It's a Luxury lifestyle magazine. The reason it's on my doorstep is I know someone who works at the company and they expressed this as a problem they have. When it comes to SM I don't know what I'm doing.
 

Xeon

All Cars Kneel Before Pagani.
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Sep 3, 2017
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It's a Luxury lifestyle magazine. The reason it's on my doorstep is I know someone who works at the company and they expressed this as a problem they have. When it comes to SM I don't know what I'm doing.

The one and only true technique in social media engagement is content. Good content. If you want the account to explode, then good viral content.

All the tactics like DM groups and powerlikes in the world will do jackshit if the content is not good.
 

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