1st business venture
Startup began around July 2011 and will launch fall semester
Business: Starting off by providing custom essay samples for college students
- so original and authentic (sarcasm)
Will add features later (forum, database, newsletter, etc.)
Does it pass the 5 Fastlane Commandments????:fastlane:
Need:
This business is the solution for student procrastination. Most students are working on the side to finance their schooling having no time to do their essays. While some are either lazy, lack time management, or can’t write well.
Came from friends, classmates, fellow students complaining about writing essay.
I dislike writing for school as well. Who does????
Complaints are everywhere (social media FACEBOOK…etc.)
Entry:
Website is under construction (outsourced to India using elance.com) and target launch date last week of August 2011 or the first week of September 2011. The site is basically for ordering and customer service.
On the process of finding writers
- Plan to outsource as well
- Domestic Writers: Offer jobs to people looking for extra cash (plenty of college grads can’t find a job) help create jobs fight unemployment LOL
Marketing plan
- Offline
o Flyers on campuses
o WOM referral program
o Friends and FOF
o Extracurricular groups
- Online
o Facebook
o Twitter
o Youtube
o Co-partner w/ related services
Control:
Marketing (above) is the Queen
- Referral program
Product quality
- meticulous editing
- hire qualified writers (college grads)
Pricing
- The type of essay (research, book review, admission, etc.)
- Price increase as the deadline becomes closer
- Number of pages
Scale:
Starting off locally
- Community colleges (students that transfer to university can do WOM and participate in the referral program)
Web based biz, so scale is basically every college student in the whole nation (the whole world would be nice LOL)
Time:
Will be very dependent with Human Resource System
- No involvement with the writing
- Will probably help with editing
Major responsibilities will be marketing, customer service, and managing orders.
Don’t be shy; let me know what you guys think! :smxB:
- Do you find it unethical? :smxE:
- Marketing Strategies
- comments and opinions
Startup began around July 2011 and will launch fall semester
Business: Starting off by providing custom essay samples for college students
- so original and authentic (sarcasm)
Will add features later (forum, database, newsletter, etc.)
Does it pass the 5 Fastlane Commandments????:fastlane:
Need:
This business is the solution for student procrastination. Most students are working on the side to finance their schooling having no time to do their essays. While some are either lazy, lack time management, or can’t write well.
Came from friends, classmates, fellow students complaining about writing essay.
I dislike writing for school as well. Who does????
Complaints are everywhere (social media FACEBOOK…etc.)
Entry:
Website is under construction (outsourced to India using elance.com) and target launch date last week of August 2011 or the first week of September 2011. The site is basically for ordering and customer service.
On the process of finding writers
- Plan to outsource as well
- Domestic Writers: Offer jobs to people looking for extra cash (plenty of college grads can’t find a job) help create jobs fight unemployment LOL
Marketing plan
- Offline
o Flyers on campuses
o WOM referral program
o Friends and FOF
o Extracurricular groups
- Online
o Facebook
o Twitter
o Youtube
o Co-partner w/ related services
Control:
Marketing (above) is the Queen
- Referral program
Product quality
- meticulous editing
- hire qualified writers (college grads)
Pricing
- The type of essay (research, book review, admission, etc.)
- Price increase as the deadline becomes closer
- Number of pages
Scale:
Starting off locally
- Community colleges (students that transfer to university can do WOM and participate in the referral program)
Web based biz, so scale is basically every college student in the whole nation (the whole world would be nice LOL)
Time:
Will be very dependent with Human Resource System
- No involvement with the writing
- Will probably help with editing
Major responsibilities will be marketing, customer service, and managing orders.
Don’t be shy; let me know what you guys think! :smxB:
- Do you find it unethical? :smxE:
- Marketing Strategies
- comments and opinions
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