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EXECUTION Yet another ecom progress thread

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zedyakuza

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Feb 16, 2015
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Hello everyone,

So after a few years of sitting around (had some personal issues to overcome) I finally got started this past week. Started a ecom store for a particular niche, loaded products up, and ran some ads. Much easier then I had built up in my mind. My goals are are follows:

1. Scale my ads.
2. Build up more of a following on Insta and FB
3. Build the brand up and switch to making my own products vs dropshipping.
4 Sell off the brand name.

The drop shipping is mainly for me to get started, not an end goal. I made this thread just so I can receive feedback, and hold myself accountable as I progress. Thanks for tuning in.
 

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zedyakuza

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Feb 16, 2015
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Screenshot_20190314-210324_Instagram.jpg
Quick update of work log, facebook unpublished my page. Not sure what I did there. And my Instagram ads are not responding very well, not a single click through from the ad. Anyone have any advice? Thanks in advance.
 
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zedyakuza

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Feb 16, 2015
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Have you researched the cost to have shoutouts done by the influencers in your niche?
Thanks, I'm looking into doing that, had someone who runs a blog message me about promoting my website and reviewing the product in exchange for a free sample. Hopefully that helps drive more traffic. Got my facebook reinstated, and ads are back up and running.
 

senorpablo

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Mar 12, 2019
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Thanks, I'm looking into doing that, had someone who runs a blog message me about promoting my website and reviewing the product in exchange for a free sample. Hopefully that helps drive more traffic. Got my facebook reinstated, and ads are back up and running.
Great!
 
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zedyakuza

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Feb 16, 2015
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Well my first ad campaign is done. Didnt quite have the reach I was hoping for, didnt convert any sales yet. Going to try and install a pixel and try adwords next. On to the next round, anyone have a good guide they can point me toward for running good facebook ads? Or any suggestions, I'm very open for any feedback. Thanks in advance.
 

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senorpablo

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Mar 12, 2019
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Most of my sales with ecom to date have come from Google PPC Campaigns. You have to focus on Niche Research before launching FB Campaigns and it's generally harder if you have no experience.
 

Lambo-Hunter

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Get that pixel installed asap! it's the most important part.

Start split testing different ads running engagement campaings. Don't touch it untill it's been running for atleast 1 week(think facebook says 10 days). Think of it like facebook trying to find the right audience, you want to do this with engagement because it will be a lot cheaper then a conversion campaing.

Kill the ads not doing well and increase the budget of the ones that do.

When you have some ATC (20-50) and some sales, move on to a atc campaign or a conversion campaing.

Check out wordStream if you want to learn more about PPC :)
 

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