What?
You find a problem for a group of people to solve. Great. You developed a solution for the problem. Fantastic. Then you show that solution to the people with the problem through some kind of medium (e.g. billboard, Google ads, blogs, videos, etc.), and if you communicate the solution well, they will most likely go for your solution. That's marketing in a nutshell.
Traditional marketing = strategies done offline or off the internet.
Digital marketing = strategies done online or on the internet.
You find a problem for a group of people to solve. Great. You developed a solution for the problem. Fantastic. Then you show that solution to the people with the problem through some kind of medium (e.g. billboard, Google ads, blogs, videos, etc.), and if you communicate the solution well, they will most likely go for your solution. That's marketing in a nutshell.
Traditional marketing = strategies done offline or off the internet.
Digital marketing = strategies done online or on the internet.