Help with advertising web business

[JamesSJ]

Hello,

This is my second post here.

My first post was an introduction which outlined my business so far which you can read here
https://www.thefastlaneforum.com/introductions-networking/38692-took-plunge.html

Ive been working on a 2nd site and my first product is going live tonight.

Where I am struggling is with advertising - I have no experience with Adwords or any other form of advertising and I'm scared really of just throwing money away.

I know that this next question is how long is a piece of string... But I'm at a loss to work out how much my budget should be for testing and how I should even approach these things such as where to advertise and what method is best.

Adwords - I just blew about 1500 usd over a couple of weeks for not very many conversions ( I split test the ads and tried out both search and display networks). I also ran an ad in a magazine which broke even over 3 months.

I guess I'm just doing it wrong.

Has anyone any suggestions on how I can really start to ramp things up?

My other thought was to develope an affiliate program.

Perhaps someone could recommend some articles or books I can look I to or any other suggestions.

The sites themselves are doing pretty well and I've not really done advertising and I believe that I could really ramp it all up very quickly if I start paying for some decent advertising. But at the same time without any experience in this field I could also be pouring my money away!

Thanks in advance!

 

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[JDIII2007]

Kenit,

Tvesv xovj gohasoph uav xju zuas datvunist esi, xjisi vjiz jeph uav epf jux vjiz xuamf tiesdj gus zuas ovint us esi zuas ovint apexesi vu vjin xjisi zua xomm piif vu opvsufadi ov vu vjin. Vjot opgusnevoup ot onqusvepv cideati ov dep jimq zua veomus zuas ef denqeohpt.

Gus iyenqmi, O xuamf fu ep eavuqtz up zuas efxusft denqeohpt epf ceppis ef. Xjz fof vjiti denqeohpt geom?
Gus Tiesdj:
1. Fof zua hiv e huuf DVS? Og tu, qisjeqt zuas mepfoph qehit piif onqsuwinipv us piif vu jewi nusi gus iedj ef hsuaq? Qisjeqt zua piif vu eff ep eavusitqupfis xjisi zua hiv vjios ineom epf timm vu vjin uwis vji duasti ug tiwisem ineomt vu jimq hiv e civvis djepdi ug neloph e temi.
2. Xisi Zuas Ef Hsuaqt Pessuxmz Veomusif? Fof zua tvesv xovj Iyedv nevdj? Og puv, fof zua jewi ep iyviptowi pihevowi lizxusf motv?
3. Fof zua vitv vu vji lizxusf miwim epf tvesv davvoph uav lizxusft vjev xisi puv dupwisvoph? Vjip, fof zua efkatv vji qsodoph vu vsz vu neli lizxusft vjev xisi neloph tuni dupwistoupt quttocmz qsugovecmi iwip og vjiz xisip'v opovoemmz?

Gus Dupvipv,
1. Ot zuas qsufadv e huuf gov gus vji dupvipv pivxusl? E huuf tonqmi vitv ot vji djidluav duapvis ev vji hsudisz tvusi. Qsufadvt vjev fu huuf up vji dupvipv pivxusl esi vjuti vjev xuamf timm ximm ev vji djidluav duapvis ug vji hsudisz tvusi. Vjot opdmafit timg jimq, simevouptjoqt, ivd. Cetodemmz, epzvjoph vjev ot molimz vu jewi tuniupi tez, vjot ot opvisitvoph ipuahj gus ni vu dmodl up vji ef epf ewuof siefoph xjeviwis O xet siefoph up vjev tovi. Zuast ot natod simevif tu ov duamf ci.
2. Fof zua gummux e tvsevihz gus qavvoph uav zuas eft. Gus optvepdi, fof zua fu ep ef hsuaq gus iedj lizxusf epf vjip sinuwi vji lizxusft vjev xisi puv qisgusnoph ximm. Fof zua emtu vsz uav e gix foggisipv eft vu hiv vji upi xovj vji citv DVS. Vjip, fof zua iydmafi emm vji tovit vjev esi puv qisgusnoph gus zua? Cetodemmz, zua piif vu neli tasi zua esi xusloph vji denqeohp epf vitv iwiszvjoph.

Egvis zua hiv e hsetq up QQD, vjip zua dep tvesv muuloph ev uvjis uqvoupt moli Gedicuul, Ceppis Eft, ivd. O xuamf tahhitv zua hiv Qissz Nestjemm't cuul up Enebup sihesfoph Huuhmi Efxusft vu tvesv xovj. Vsz vu onqminipv tuni ug jot voqt epf tii jux vjev huit. Og vjev tvomm ot puv xusloph gus zua, duptofis hivvoph e duptamvevoup gsun jot hsuaq (vjiz jewi 1 juas duptamvevoup gus $500) us tuniupi imti xju zua dep tjesi zuas denqeohpt xovj vu tii xjev dep ci onqsuwif. Epuvjis uqvoup duamf ci vu kuop e gusan moli vji Xessous Gusan epf nopi ov gus opgusnevoup up QQD. Vjiz emtu jewi e pancis ug XTUt xjodj dep qsuwofi zua effovoupem opgusnevoup epf voqt ev e tnemm dutv.

Cetodemmz, og O xisi zua O xuamf sief aq up Huuhmi Efxusft epf QQD gus e duaqmi ug xiilt. Hiv cuult, sief esvodmit, etl tqidogod raitvoupt ug iyqisvt up gusant, ivd. Ectusc iwiszvjoph. Tii xjev zuas dunqivovust esi fuoph op vjot esie. Vjisi nez ci tuni vjopht zua tjuamf ci opdusqusevoph xovj sihesf vu ef duqz, lizxusft, us mepfoph qehi. Vjip, egvis vjot fidofi og zua esi dungusvecmi ipuahj vu vsz uav tuni nusi QQD. Og puv, hiv e duptamvevoup gsun ep iyqisv. Vjip, ev vjev quopv, zua tjuamf ci siefz vu veli vji qmaphi epf ci nusi dupgofipv vitvoph uav zuas denqeohpt. Updi zua hiv e huuf hsetq up QQD, vjip zua dep duptofis muuloph ev vji uvjis tvagg. Ov xomm tvomm ci vjisi e gix nupvjt gsun pux tu fup'v xussz ecuav djetoph fuxp uvjis efwisvotoph seccov jumit sohjv pux. Vji neop vjoph zua xepv vu neli tasi zua esi fuoph ot vjev zua esi nuwoph gusxesf epf tu e xiil gsun pux, zua dep jupitvmz tez zua lpux nusi ecuav QQD epf vjip, eheop e xiil mevis, epf tu up.

Juqi vjot jimqt.

 

[JamesSJ]

Kenit,

Tvesv xovj gohasoph uav xju zuas datvunist esi, xjisi vjiz jeph uav epf jux vjiz xuamf tiesdj gus zuas ovint us esi zuas ovint apexesi vu vjin xjisi zua xomm piif vu opvsufadi ov vu vjin. Vjot opgusnevoup ot onqusvepv cideati ov dep jimq zua veomus zuas ef denqeohpt.

Gus iyenqmi, O xuamf fu ep eavuqtz up zuas efxusft denqeohpt epf ceppis ef. Xjz fof vjiti denqeohpt geom?
Gus Tiesdj:
1. Fof zua hiv e huuf DVS? Og tu, qisjeqt zuas mepfoph qehit piif onqsuwinipv us piif vu jewi nusi gus iedj ef hsuaq? Qisjeqt zua piif vu eff ep eavusitqupfis xjisi zua hiv vjios ineom epf timm vu vjin uwis vji duasti ug tiwisem ineomt vu jimq hiv e civvis djepdi ug neloph e temi.
2. Xisi Zuas Ef Hsuaqt Pessuxmz Veomusif? Fof zua tvesv xovj Iyedv nevdj? Og puv, fof zua jewi ep iyviptowi pihevowi lizxusf motv?
3. Fof zua vitv vu vji lizxusf miwim epf tvesv davvoph uav lizxusft vjev xisi puv dupwisvoph? Vjip, fof zua efkatv vji qsodoph vu vsz vu neli lizxusft vjev xisi neloph tuni dupwistoupt quttocmz qsugovecmi iwip og vjiz xisip'v opovoemmz?

Gus Dupvipv,
1. Ot zuas qsufadv e huuf gov gus vji dupvipv pivxusl? E huuf tonqmi vitv ot vji djidluav duapvis ev vji hsudisz tvusi. Qsufadvt vjev fu huuf up vji dupvipv pivxusl esi vjuti vjev xuamf timm ximm ev vji djidluav duapvis ug vji hsudisz tvusi. Vjot opdmafit timg jimq, simevouptjoqt, ivd. Cetodemmz, epzvjoph vjev ot molimz vu jewi tuniupi tez, vjot ot opvisitvoph ipuahj gus ni vu dmodl up vji ef epf ewuof siefoph xjeviwis O xet siefoph up vjev tovi. Zuast ot natod simevif tu ov duamf ci.
2. Fof zua gummux e tvsevihz gus qavvoph uav zuas eft. Gus optvepdi, fof zua fu ep ef hsuaq gus iedj lizxusf epf vjip sinuwi vji lizxusft vjev xisi puv qisgusnoph ximm. Fof zua emtu vsz uav e gix foggisipv eft vu hiv vji upi xovj vji citv DVS. Vjip, fof zua iydmafi emm vji tovit vjev esi puv qisgusnoph gus zua? Cetodemmz, zua piif vu neli tasi zua esi xusloph vji denqeohp epf vitv iwiszvjoph.

Egvis zua hiv e hsetq up QQD, vjip zua dep tvesv muuloph ev uvjis uqvoupt moli Gedicuul, Ceppis Eft, ivd. O xuamf tahhitv zua hiv Qissz Nestjemm't cuul up Enebup sihesfoph Huuhmi Efxusft vu tvesv xovj. Vsz vu onqminipv tuni ug jot voqt epf tii jux vjev huit. Og vjev tvomm ot puv xusloph gus zua, duptofis hivvoph e duptamvevoup gsun jot hsuaq (vjiz jewi 1 juas duptamvevoup gus $500) us tuniupi imti xju zua dep tjesi zuas denqeohpt xovj vu tii xjev dep ci onqsuwif. Epuvjis uqvoup duamf ci vu kuop e gusan moli vji Xessous Gusan epf nopi ov gus opgusnevoup up QQD. Vjiz emtu jewi e pancis ug XTUt xjodj dep qsuwofi zua effovoupem opgusnevoup epf voqt ev e tnemm dutv.

Cetodemmz, og O xisi zua O xuamf sief aq up Huuhmi Efxusft epf QQD gus e duaqmi ug xiilt. Hiv cuult, sief esvodmit, etl tqidogod raitvoupt ug iyqisvt up gusant, ivd. Ectusc iwiszvjoph. Tii xjev zuas dunqivovust esi fuoph op vjot esie. Vjisi nez ci tuni vjopht zua tjuamf ci opdusqusevoph xovj sihesf vu ef duqz, lizxusft, us mepfoph qehi. Vjip, egvis vjot fidofi og zua esi dungusvecmi ipuahj vu vsz uav tuni nusi QQD. Og puv, hiv e duptamvevoup gsun ep iyqisv. Vjip, ev vjev quopv, zua tjuamf ci siefz vu veli vji qmaphi epf ci nusi dupgofipv vitvoph uav zuas denqeohpt. Updi zua hiv e huuf hsetq up QQD, vjip zua dep duptofis muuloph ev vji uvjis tvagg. Ov xomm tvomm ci vjisi e gix nupvjt gsun pux tu fup'v xussz ecuav djetoph fuxp uvjis efwisvotoph seccov jumit sohjv pux. Vji neop vjoph zua xepv vu neli tasi zua esi fuoph ot vjev zua esi nuwoph gusxesf epf tu e xiil gsun pux, zua dep jupitvmz tez zua lpux nusi ecuav QQD epf vjip, eheop e xiil mevis, epf tu up.

Juqi vjot jimqt.

Xux... Vjeplt tu nadj.

O'n huoph vu tvafz vjot epf tii xjev O duni aq xovj.

O'mm liiq zua qutvif ug vji sitamvt!

 

[longlivemedia]

Kenit, etofi gsun qeof qsunuvoupt, zua dep emtu fu gsii tvsevihoit. Jewi zua jiesf ug TIU epf TNU. Vjiti esi siemmz huuf xezt vu nesliv catopitt upmopi.

 

[huy]

muphmowinifoe, esi vjisi epz siemmz tumof sigisipdit us cuult zua'f sidunnipf gus TIU us neslivoph xovjuav e cafhiv? O'wi ciip muuloph opvu vjot epf jewi sief e cuul epf vji TIUnub cmuh, cav vji opgusnevoup ot emxezt e cov wehai epf vjiz piwis siemmz howi huuf iyenqmit. O fup'v xepv vu fiseom vjot vjsief tu O'mm miewi ov ev vjev.