Don't be shy, remind them!

[Alexander K.]

One important lesson I've learned is not to be shy reminding people of your course (or whatever you are promoting).

I had 79 potential volunteers for the pre-launch of my course. When I announced the enrollment, only 26 enrolled. I then resent the invitation to those who haven't opened it (8 people) and got 3 more students. Still better.

And then I did something I've never done before: I created a copy of the original invitation, changed the subject and the first few phrases to emphasize that this is the last call and then sent it to the whole group (I now know how I could exclude those who already purchased the course).

The result: 59 subscribers. And many people thanked me for the reminder. It was a great lesson to learn!

 

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[Olimac21]

One important lesson I've learned is not to be shy reminding people of your course (or whatever you are promoting).

I had 79 potential volunteers for the pre-launch of my course. When I announced the enrollment, only 26 enrolled. I then resent the invitation to those who haven't opened it (8 people) and got 3 more students. Still better.

And then I did something I've never done before: I created a copy of the original invitation, changed the subject and the first few phrases to emphasize that this is the last call and then sent it to the whole group (I now know how I could exclude those who already purchased the course).

The result: 59 subscribers. And many people thanked me for the reminder. It was a great lesson to learn!

Good short story, I can see the principle of "scarcity" applied here in the 3 rd reminder and how perseverance can take you further (of course without over doing it haha). What was your course about?

 

[Alexander K.]

Good short story, I can see the principle of "scarcity" applied here in the 3 rd reminder and how perseverance can take you further (of course without over doing it haha). What was your course about?

Well, I'd say it's an intellectual hobby, a sort of. I avoid naming it explicitly as once I do that, you will have a completely wrong idea — that's just how it is, unfortunately.

 

[Shortypants]

One important lesson I've learned is not to be shy reminding people of your course (or whatever you are promoting).

I had 79 potential volunteers for the pre-launch of my course. When I announced the enrollment, only 26 enrolled. I then resent the invitation to those who haven't opened it (8 people) and got 3 more students. Still better.

And then I did something I've never done before: I created a copy of the original invitation, changed the subject and the first few phrases to emphasize that this is the last call and then sent it to the whole group (I now know how I could exclude those who already purchased the course).

The result: 59 subscribers. And many people thanked me for the reminder. It was a great lesson to learn!

Great work and thanks for the valuable info! Appreciate it



Verstuurd vanaf mijn ALE-L21 met Tapatalk

 

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[Isaac Oh]

Awesome stuff! Sometime I lose confidence in my product or service so this is a great reminder that it is better to work for a response whether yes or no rather than silence or indifference.

 

[Alexander K.]

Awesome stuff! Sometime I lose confidence in my product or service so this is a great reminder that it is better to work for a response whether yes or no rather than silence or indifference.

The logic is simple: those who are truly your audience will thank you for the reminder, and those who will unsubscribe — you shouldn't really care about them.

 

[amp0193]

Yes yes yes to this thread.

The sooner you learn to do this, the sooner the money comes rolling in.

No response doesn't mean No. It means, "didn't have time to read", or "didn't see the email", or any number of other things. It's only a No when they unsubscribe (or tell you to buzz off).

Same approach goes to cold calling, closing deals, etc.


I recently put in my email for some content from Ezra Firestone. He sent me 5 emails in 3 days. I still haven't opened any of them yet, but 5 emails in 3 days still has me thinking about that piece of content 2 weeks later.

 

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[Alexander K.]

Same approach goes to cold calling, closing deals, etc.

This is a very valuable comment. I need to learn that the same principle works not only for emails!

 

[amp0193]

This is a very valuable comment. I need to learn that the same principle works not only for emails!

I just picked up a wholesale customer after following up with them by email for 18 months. 95% of those emails had no response.

 

[Walter Hay]

Selling is to some extent a numbers game. My sales experience in B2B sales helps illustrate this. The stats below are based on an old survey, so might have changed.

The average sales rep out on the road does 8 calls per day. I averaged 17. I achieved this by not wasting time talking about football - I cut to the chase. I also efficiently planned each day's work.

The average B2B sale is closed on the 5th call. The average sales rep gives up on the first or second.

Not only did I do double the average number of calls, but I didn't give up until it was absolutely clear that there was no possibility of making a sale to that prospect. These were major factors in being able to double the company's sales every year, compounded for over 3 years.

Persistence pays.

Walter

 

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