What are the difficulties of building an electronics brand?

[ygtrhos]

Hey everyone!

I have been doing some retail arbitrage on a super small scale and I see that I can flip loudspeakers, kitchen tools or computer accessories (keyboards, mouses etc.) super easily. The demand for these devices are incredible.

Which brounght me to the idea of maybe creating a brand for myself.

Has anyone tried creating their own brand in electronics? If so, what are the drawbacks of such a business? (huge capital need, competition with huge brands?)

I would love to hear some experience here.

 

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[maverick]

Typically people steer clear from electronics due to large number of returns.

 

[Jaden Jones]

You need to pick either high end (lots of capital needed, lots of established competition) or low end (lots of returns and headaches, razor thin margins)

 

[ygtrhos]

@maverick @Jaden Jones thanks for your answers. I will think about this.

 

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