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Thoughts on entering niche with major competitors?

KeenanM

New Contributor
Aug 10, 2019
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Hello all,

I recently discovered a particular niche while researching another business idea go figure LOL. This product has all the right things... small, easy to ship, low cost, MOQ is cheap , and AMAZING margins. Except, there are a few major players in the market. The product is also being sold on amazon by many. Is it worth the time of attempting to establish a brand given the upside or due to the major players and amazon saturation not waste my time.

I would mainly build the brand through Instragram, Facebook, and social media influencers.

For context. Product cost under $1 ... potential retail $10-30. Competition price ranges below $10 and above the $30 mark.
 

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Ravens_Shadow

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Can you provide more value than everyone else in this space? If so, sell the product. If not, find something else where you can add more value than your competitors.
 

Dan_Cardone

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Can you innovate and be unique in some way?
 
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KeenanM

New Contributor
Aug 10, 2019
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Can you provide more value than everyone else in this space? If so, sell the product. If not, find something else where you can add more value than your competitors.
The only additional value would be providing a different brand image.
 

Spikeroo

Contributor
Aug 17, 2011
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Your Golden ticket rest in the competitors feedback section. Go to their feedback section and find all the negative comments, and capitalize on that. Price, customer service, whatever it may be.
 

SeanLewis

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Aug 7, 2019
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There can be different styles of the product, different patters, but for the most part the shape and function would always remain the same.
Run the other way. Not a single person on amazon is going to care about your brand.

The market is a spoiled child, and all it cares about is what you can do for it.

Find a product where you can inovate, improve and be the best.
 

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